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SCA appoints two new senior sales insights directors for SCA iQ
• Both appointments are effective immediately
by Mediaweek Admin – Sep 20, 2021
Yahoo Australia becomes the latest platform to join Google News Showcase
• Journalism content from Yahoo will appear across multiple Google services
by Mediaweek Admin – Sep 20, 2021
Fetch TV partnership gives subscribers access to Metrological app store
New apps give access to Acorn TV, iwonder, Vevo, Vimeo, Plex, Kidoodle, The Weather Network
by Mediaweek Admin – Sep 20, 2021
Departure: inc. Digital Media CEO Loan Morris returns to France and will be replaced by Claire O’Connor
• O’Connor joins inc on September 20.
by Mediaweek Admin – Sep 20, 2021
New OzTAM data reveals how people at home split their video viewing
Social video and SVOD tiny compared to time spent viewing ad-supported FTA TV
by James Manning – Sep 20, 2021
IAB Australia appoints Sarah Waladan as director of policy and regulatory affairs
• Waladan joins IAB Australia from Free TV Australia
by Mediaweek Admin – Sep 17, 2021
Edtech platform Year13 supercharges exec team with Simon Greally and Ann-Maree Mulders
Digital youth engagement platform, Year13, has boosted its ranks with three senior appointments following a $10m investment from Future Now Capital, in advance of its rollout to agencies nationally.…
by Mediaweek Admin – Sep 16, 2021
Nine launches total TV sales proposition offering advertisers national reach
• The Upfront also saw the announcement that Nine will move towards a CPM-based trading model for total TV campaigns bought using Nine Galaxy
by Mediaweek Admin – Sep 15, 2021
Nine's Audience Match product to be integrated with Salesforce
• Integration with Salesforce will happen by early 2022
by Mediaweek Admin – Sep 15, 2021
Are Media rebranding new acquisition Ovato Retail Distribution to Are Direct
Former Gordon & Gotch magazine distribution business has another new name in Australia and New Zealand
by James Manning – Sep 15, 2021
Taboola announces it has been awarded TAG Brand Safety Certification
• TAG’s brand safety certification is the industry’s largest and broadest program of its kind
by Mediaweek Admin – Sep 15, 2021
Roundup: TMZ Sale, Guardian Australia expands, Foxtel, GB News + more
Facebook, Christian Porter, A Current Affair, AFL Media Awards, Sportsmate and Turnstile
by Mediaweek Admin – Sep 15, 2021
Darren McKenzie on why full service agencies are important
“When you see one medium coming in or out of the market, you need to be across it."
by Trent Thomas – Sep 14, 2021
Podcast Ranker: New features highlight of August ranking of biggest podcasts
August Top 3 are Hamish and Andy, Casefile True Crime and Life Uncut
by Mediaweek Admin – Sep 14, 2021
Nielsen announces data collaboration with PubMatic through Audience Encore
• "Brands are constantly competing for consumers’ attention"
by Mediaweek Admin – Sep 14, 2021
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