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Agencies

Latest stories

Equality Media + Marketing wins BIODERMA media account across ANZ
Agency News

Equality Media + Marketing wins BIODERMA media account across ANZ

The immediate strategy will focus on strengthening priority platforms.

by Vihan MathurMar 24, 2026

Escaping the doomscroll: How 'Frontiers' is rewriting the media brief
News

Escaping the doomscroll: How 'Frontiers' is rewriting the media brief

Publishers drop the hard sell, inviting top agencies to solve live brand briefs.

by Duane HatherlyMar 24, 2026

'Added at the end': Why brands still struggle to build influencer marketing properly
Agency News

'Added at the end': Why brands still struggle to build influencer marketing properly

The biggest missed opportunity? The late introduction of creators into campaign planning.

by Vihan MathurMar 24, 2026

Simon Bates joins Nine as Director of Social Media and Off Platform
Agency News

Simon Bates joins Nine as Director of Social Media and Off Platform

He joins from TikTok (ByteDance), where he served as Head of Content.

by Vihan MathurMar 23, 2026

QMS enters NZ market with unified ‘total OOH’ solution
Out-of-Home (OOH)

QMS enters NZ market with unified ‘total OOH’ solution

The proposition is built on three pillars: scale, breadth and market dominance.

by Vihan MathurMar 23, 2026

NGEN’s Charity Cup delivers $20K boost for vulnerable youth
Agency News

NGEN’s Charity Cup delivers $20K boost for vulnerable youth

Sydney delivered the highest fundraising total at $9,570.

by Vihan MathurMar 23, 2026

Vodafone goes for the jugular with ‘stop paying for nonsense’ reboot
Agency News

Vodafone goes for the jugular with ‘stop paying for nonsense’ reboot

The campaign is fronted by comedian and actor Ali Wong.

by Vihan MathurMar 23, 2026

Tubi rolls out new ad takeover formats in Australia with Samsung Galaxy S26
Agency News

Tubi rolls out new ad takeover formats in Australia with Samsung Galaxy S26

The new offerings mark a push by the streaming platform into higher-impact advertising solutions.

by Vihan MathurMar 23, 2026

The privacy pub test: Nine, WPP Media & FreeWheel on adTech evolution
AdTech

The privacy pub test: Nine, WPP Media & FreeWheel on adTech evolution

With 65% of the open web untrackable, the media trade must pivot to protect privacy and reclaim our local audience data.

by Duane HatherlyMar 23, 2026

From coffee runs to the C-suite: Lorraine Woods on the long road to leading Atomic 212°'s next chapter
Features

From coffee runs to the C-suite: Lorraine Woods on the long road to leading Atomic 212°'s next chapter

Woods, who now sits firmly in the leadership ranks, tells Mediaweek about her journey to the top.

by Natasha LeeMar 23, 2026

One sleep away from history: Matildas face Japan in Sydney final
Sports

One sleep away from history: Matildas face Japan in Sydney final

The final will air live and exclusively across Network 10, 10 Play and Paramount+ from 6:30 pm AEDT.

by Vihan MathurMar 20, 2026

Vodafone swaps product demo for moshpit in Samsung launch
Agency News

Vodafone swaps product demo for moshpit in Samsung launch

The music activation was centered on the launch of Samsung Galaxy S26 at Dead Set.

by Vihan MathurMar 20, 2026

Mediaweek Newsmakers: MOVE 2.0 unshackled
Mediaweek Newsmakers

Mediaweek Newsmakers: MOVE 2.0 unshackled

The $20 million measurement tool MOVE 2.0 is live, giving planners power to track audience mobility over formats.

by Duane HatherlyMar 20, 2026

AFI, AACTA confirms CEO Damian Trewhella exit. Or have they?
Agency News

AFI, AACTA confirms CEO Damian Trewhella exit. Or have they?

‘We thank Damian for his service and wish him well in his next chapter.’

by Vihan MathurMar 19, 2026

SBS brings multilingual voices to Bondi in Harmony Week
Agency News

SBS brings multilingual voices to Bondi in Harmony Week

SBS will also take part in Waverley Council’s Global Table event at Bondi Junction.

by Vihan MathurMar 19, 2026

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