Sparrow's Nest
Latest stories
Sparrow’s Nest: Media Agency Power 50 preview – What does POWER mean?
Whoever holds the money and controls the client’s big bucks has the power
by Greg Graham – Aug 24, 2022
Sparrow's Nest: The importance of keeping experienced talent in the industry
Just 5% of agency personnel are over 50, a really disturbing stat
by Greg Graham – Aug 9, 2022
Sparrow’s Nest: Want a long-term client? What makes for a great relationship
‘Great clients should be applauded, but it is hard, it takes time and extra effort’
by Greg Graham – Jul 26, 2022
Sparrow’s Nest: Strategies to retain talent as sector staff shortage bites
‘It’s time to go back to basics on what’s really giving great talent satisfaction’
by Greg Graham – Jul 12, 2022
Sparrow's Nest: It's time to dump FOMO for some of my better personal habits
'I need you to help keep me on track. It's time to be thankful, practise gratitude and live more in the moment'
by Greg Graham – Jun 28, 2022
Sparrow’s Nest: What essential industry training do I need to fast-track my career?
Readers’ Topic: Education is vital, what essential industry training do I need to fast-track my career? You have launched the Mediaweek Academy – why should I attend and what are the course…
by Greg Graham – Jun 14, 2022
Sparrow’s Nest asks about the lifeblood of an agency: Is pitching broken?
‘Quite a few great agencies are saying no to pitches. About bloody time.’
by Greg Graham – May 31, 2022
Sparrow’s Nest: Get your agency career path sorted with Sparrow’s 10-point plan
‘I fell into something that I was passionate about with great people, incredible creativity, and energy’
by Greg Graham – May 17, 2022
Sparrow’s Nest: Has the pandemic affected creativity? Spoiler alert: No!
‘My first concerns about creativity being smothered by Covid are unfounded’
by Greg Graham – May 3, 2022
Sparrow's Nest: Work pressures too much at understaffed small agency
Employers need to show empathy and then move heaven and earth to get immediate help and support for the most important resource, their people
by Greg Graham – Apr 19, 2022
Sparrow’s Nest: Do CMOs value agency awards? Too many trophies, too many egos?
Many CMOs want to work with agencies that are successful, hot, have momentum, and are winning
by Greg Graham – Apr 5, 2022
Sparrow’s Nest: ‘My media agency told publisher to stop poaching their staff’
‘You are brave to bring this to my attention and I’m struggling to give you the best course of action’
by Greg Graham – Mar 22, 2022
Sparrow’s Nest: Are we walking the talk? Address issues head on
‘Grueling hours and relentless pressure on agency people are taking their toll’
by Greg Graham – Mar 1, 2022
Sparrow’s Nest: Business growth, pitching, talent burnout and creativity
‘I’ve been very fortunate to have great mentors, leaders I could look up to that supported me’
by Greg Graham – Feb 15, 2022
Mediaweek welcomes Sparrow’s Nest: The new fortnightly column from Greg Graham
Sparrow has been working also with The Marketing Academy, Mediaworks, MFA , Cannes Creativity Academy, Spikes Young Media Academy & GroupM/WPP AUNZ
by James Manning – Feb 15, 2022
The leading media trade publication in Australia.
Get our top stories straight to your inbox daily by signing up to our Newsletter
By providing your information, you agree to our Terms of Use and our Privacy Policy. We use vendors that may also process your information to help provide our services.