Agency News
Latest stories
72andSunny nabs tech platform Deputy
Kesh Vallot Shannon: '72andSunny stood out from the pack and their belief in Optimism resonated with our internal culture.'
by Alisha Buaya – Feb 6, 2025
William Buck debuts OOH recruitment campaign via Focus Creative
Bryony Vandepeear: 'We love what the team at Focus Creative has developed. It's got a playfulness to it, while also hitting all the important points we want to deliver.'
by Alisha Buaya – Feb 6, 2025
MiQ appoints NSW group account director
Stuart Parker: 'Erin will be in the perfect position to capitalise on her already-expansive programmatic knowledge.'
by Alisha Buaya – Feb 6, 2025
Special tapped as Warner Bros. Discovery's creative agency ahead of Max launch
Sasha Mackie: 'From day one, they nailed it with a pitch concept that’s punchy, innovative and unapologetically Max.'
by Alisha Buaya – Feb 6, 2025
Fuller appoints Sydney managing director
'Expanding our market presence in Sydney feels like the perfect next chapter as we build on the momentum of 2024.'
by Alisha Buaya – Feb 5, 2025
Publicis Groupe posts 'very strong' Q4 as Arthur Sadoun claims global top spot
'Once again, we topped the charts in new business rankings.'
by Alisha Buaya – Feb 5, 2025
MFA's NGEN introduces Mentor Program as part of its 2025 lineup
Melanie Aslanidis: 'NGEN isn’t just a program; it’s a launchpad for success.'
by Alisha Buaya – Feb 5, 2025
Prime Video hits it out of the park with Pat Cummins in new campaign via Leo
James Beswick and Rowan Foxcroft: 'Our latest campaign shows a side of captain Pat Cummins we’ve never seen before, giving fans a little glimpse into the inner workings of his mind.'
by Alisha Buaya – Feb 5, 2025
Match & Wood nabs Renault Group's media planning and buying
Elena Woods: 'Match & Wood have demonstrated a strong understanding of the unique challenges and opportunities in the automotive market.'
by Alisha Buaya – Feb 5, 2025
Wonderful wins Oxford University Press' CX, branding, and media
Matt Barbelli: 'This partnership underscores our ability to bridge brand strategy with cutting-edge technology to create real impact.'
by Alisha Buaya – Feb 4, 2025
Think HQ taps Isabel Zhang as head of cross-cultural research
Jen Sharpe: 'I know that her research pedigree and commercial smarts will make a big impact at Think HQ and the value we can offer the market.'
by Alisha Buaya – Feb 4, 2025
Clint Bauer appointed CEO of CX Lavender
Will Lavender: 'His commitment to people-centred leadership make him perfectly placed to steer our agency through its next stage of growth.'
by Alisha Buaya – Feb 4, 2025
Sydney Water and Jess Fox champion water quality in new campaign via It's Friday
Elise Barker: 'So it’s more important than ever for people to understand the role we play in delivering drinking water that’s clean and safe to our 5.4 million customers.'
by Alisha Buaya – Feb 4, 2025
Nunn Media nabs Neilson Financial Services
David Rees: 'Nunn’s deep understanding of our products and their approach to media will play a key role in reaching new customers.'
by Alisha Buaya – Feb 3, 2025
Thinkerbell appointed lead agency for Leukaemia Foundation's World's Greatest Shave 2025
Susie Howard: 'Their previous work in the not-for-profit sector and ability to join up their media thinking with creative services has been beneficial in delivering an efficient and effective campaign.'
by Alisha Buaya – Feb 3, 2025
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