Agency News
Latest stories

WPP explores ethnicity, consumer experience and business growth in new study
The report reveals how businesses can unlock commercial opportunities and create a positive societal impact
by Mediaweek Admin – Nov 15, 2022

Involved Media announces partnership with ZERO
The agency will take a data-driven approach to harness owned, earned and paid media to drive awareness and sales
by Mediaweek Admin – Nov 15, 2022

Bastion Amplify acquires Queensland public relations firm Promedia
Promedia has been operating on the Gold Coast and in Brisbane for 39 years
by Mediaweek Admin – Nov 15, 2022

IMAA announces 17 new group deals for members
The deals offer savings on insurance and industry reporting tools to HR management and out-of-home verification
by Mediaweek Admin – Nov 15, 2022

Magic welcomes two key appointments to its leadership team
Tom Glover steps into the role of head of SEO, as Patrick Robotham joins as head of signal
by Mediaweek Admin – Nov 11, 2022

Khemistry appoints Robbie Dodd as head of production
Dodd was the behaviour change creative agency's number-one draft pick for this critical role
by Mediaweek Admin – Nov 11, 2022

GroupM creates client coalition for media decarbonisation and welcome global advertisers
The establishment of the coalition follows the proposed global framework for measuring ad-based carbon emissions
by Mediaweek Admin – Nov 11, 2022

Tug appointed to drive customer engagement for National Dental Care
The agency's appointment by National Dental Care follows a string of new business wins
by Mediaweek Admin – Nov 11, 2022

Herd MSL announces two key senior promotions
Kata Farrell has been appointed as chief growth officer, and Damian Marwood as general manager (corporate)
by Mediaweek Admin – Nov 11, 2022

BRING promotes Brooke Pilton to executive partnerships director
Pilton has successfully led the team in delivering a number of high-profile campaigns
by Mediaweek Admin – Nov 11, 2022

alt/shift/ announces the launch of its behaviour change offering
Senior planner and behavioural scientist Kate Napoli leads alt/shift/’s strategic planning team
by Mediaweek Admin – Nov 10, 2022

Dentsu and Microsoft announce metaverse collaboration
The businesses have partnered to showcase a range of real-world use-cases re-imagined in a virtual setting
by Mediaweek Admin – Nov 10, 2022

Half Dome is appointed as full-service media agency of GMHBA health fund
The agency will deliver media strategy, planning and implementation across both GMHBA and Frank Health
by Mediaweek Admin – Nov 10, 2022

IMAA announces the launch of its Project Earth initiative
The IMAA has partnered with Trace, C2Zero, Scope3, Net Zero Media and SeenThis for its initiatives
by Mediaweek Admin – Nov 10, 2022

dentsu reveals its insights and predictions into the biggest media trends of 2023
The insights and predictions draw on experts and specialists from Carat, dentsu X and iProspect
by Mediaweek Admin – Nov 10, 2022

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