Agency News
Latest stories
Orange Line appointed as Skyscanner's SEO agency across APAC
Bruno Rodriguez: "We're eager to build on the success of our previous work and drive even greater growth for their platform."
by Alisha Buaya – Sep 30, 2024
The Ministry For Communication & The Arts debut harrowing work with The Australian Cancer Research Foundation
Nathan Lennon on Time To Live: "This project embodies bravery on many levels."
by Alisha Buaya – Sep 30, 2024
Domino's team up with headspace to launch conversation cards for Mental Health Awareness Month
Kerri Hayman: "This campaign aims to raise awareness about the importance of mental health, as well as encourage our customers to engage in conversations about mental health with their loved ones."
by Alisha Buaya – Sep 30, 2024
'Punchy', 'compelling' and 'welcome enhancement': Media buyers on the new tools and innovations at Yahoo's 2025 Newfronts
Mediaweek caught up with Mediahub's Gerry Bowness, Ashleigh Carter from Atomic 212° Sydney and Avenue C's Mark Zala.
by Alisha Buaya – Sep 30, 2024
Lifeblood unveils Life Is The Reason brand platform via M&C Saatchi Group
Emma Robbins: "It's a campaign that makes you stop, think, and realise that whatever your reason, you have the power to save lives."
by Alisha Buaya – Sep 27, 2024
DDB Group Melbourne, Adam&EveDDB, Collider launch University of Dyslexic Thinking with Sir Richard Branson, Virgin, Made By Dyslexia
Psembi Kinstan: "We are so proud to launch our most ambitious idea yet, one that will continue to transform the perceptions of dyslexia around the world and has the potential to reach millions of students for years to come."
by Alisha Buaya – Sep 27, 2024
Havas Host and Tourism Fiji delivers 'If you can’t bin it, bag it' cleanup initiative
Brent Hill: "This initiative embodies our commitment to sustainable tourism practices and highlights the collective responsibility we share in safeguarding Fiji’s environment."
by Alisha Buaya – Sep 27, 2024
Clear Hayes House returns to SXSW Sydney 2024 to host a week of advertising, media, and marketing events
Alex Hayes: "We've curated an even more exciting lineup where the industry’s brightest minds can come together, have open and honest conversations and explore the future."
by Alisha Buaya – Sep 27, 2024
'Major video disrupter' and a 'huge opportunity': Media buyers share their thoughts on Amazon's ad tier, sports streaming and rich first-party data
Mediaweek caught up with PHD's Hugh Davidson, Katherine Pochroj from EssenceMediacom, Sebastien Kriegel from UM Australia, and Avenue C's Paula Lopes.
by Alisha Buaya – Sep 27, 2024
Meeting of The Minds: 72andSunny's Alex Houghton and Chloe Geggus
Houghton and Geggus share their best career advice, hot takes, and what they currently have on repeat.
by Alisha Buaya – Sep 27, 2024
'Clients and colleagues alike respect him': Malcom Connor departs UM after two decades as IPG Mediabrands 'centralises operations'
Anathea Ruys: "Clients and colleagues alike respect him and he will be sorely missed. I am very sad Mal will be leaving and wish him all the very best in his next stage of his career."
by Alisha Buaya – Sep 26, 2024
Snaffle named presenting partner for Katy Perry's Australian tour via Habitat M
Sam Brownbill: "Unexpected partners and unconventional matches are exactly what modern, digitally-lead consumers are looking for."
by Alisha Buaya – Sep 25, 2024
IMAA's Academy nominated for 2024 LearnX global education awards
Sam Buchanan: "The nominations for the LearnX Awards reflect our vision to create a truly innovative project, designed to help upskill and train talent."
by Alisha Buaya – Sep 25, 2024
Public affairs companies labelled the 'dirtiest part of Australia's communications industry' for a second year: Comms Declare F-list 2024
Belinda Noble: "Public affairs companies with strong links to governments are continuing to do the bidding of our largest climate polluters."
by Alisha Buaya – Sep 25, 2024
Wotif takes Australians on a 'Great Summer Escape' via Spark Foundry and Emotive
Darren Wright: "This immersive escape room experience adds that extra fame factor, sparking conversations and building more emotional connection with the brand."
by Alisha Buaya – Sep 25, 2024
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