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Mediaweek Admin
IAB report shows increase in game advertising to reach diverse audience
Agencies

IAB report shows increase in game advertising to reach diverse audience

• Six in 10 media agencies intend to experiment with metaverse activations in next 12 months

by Mediaweek AdminJul 5, 2022

Libby Young joins integrated agency JOY as creative director
Agencies

Libby Young joins integrated agency JOY as creative director

• Young joins JOY from whiteGREY where she also held the position of creative director

by Mediaweek AdminJul 5, 2022

Edge Environment acquires creative impact agency Goodness
Agencies

Edge Environment acquires creative impact agency Goodness

• The acquisition means clients will now have access to an in-house team for every project

by Mediaweek AdminJul 5, 2022

Dave Cameron on SCA's survey 4 radio ratings results
Radio

Dave Cameron on SCA's survey 4 radio ratings results

• "All these results show how well our brands are resonating with local audiences"

by Mediaweek AdminJul 5, 2022

Dentsu Media CEO Sue Squillace announces her departure from the business
Agencies

Dentsu Media CEO Sue Squillace announces her departure from the business

• The media company is already searching for its new CEO

by Mediaweek AdminJul 5, 2022

Radio Ratings 2022, Survey 4: Highlights + Full Results
Radio

Radio Ratings 2022, Survey 4: Highlights + Full Results

•Full results and analysis for the fourth GfK Radio Ratings Survey for the year

by Mediaweek AdminJul 5, 2022

10 reveals first set of characters for The Masked Singer
Television

10 reveals first set of characters for The Masked Singer

• Meet Mirrorball, Zombie and Thong

by Mediaweek AdminJul 5, 2022

SCA unveils new content division to drive listener engagement with brands
Radio

SCA unveils new content division to drive listener engagement with brands

• The new division will better support SCA’s highly localised approach to programming

by Mediaweek AdminJul 5, 2022

BBC First announces acquisition of Beyond Paradise
Television

BBC First announces acquisition of Beyond Paradise

• Actor Kris Marshall reprises his role as DI Humphrey Goodman

by Mediaweek AdminJul 5, 2022

oOh!media CEO Cathy O'Connor to reveal regional advertising insights at a special address
Outdoor

oOh!media CEO Cathy O'Connor to reveal regional advertising insights at a special address

• Attendees of the event also go into the running to win a $10,000 oOh! advertising package

by Mediaweek AdminJul 5, 2022

Optimising further commits to environmental support with 1% for the Planet
Agencies

Optimising further commits to environmental support with 1% for the Planet

• This comes after the SEO agency received its B Corp Certification last year

by Mediaweek AdminJul 5, 2022

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