TikTok has celebrated reaching a milestone of more than 8.5million Australians and 350,000 businesses on the platform.
“It is truly our honour to be a home to such a diverse and growing community, which includes everyone from foodies, book lovers, educators, families and emerging musicians and so much more. In fact, nearly one-third of the population spend time on TikTok, connecting with our incredible local and global community of more than one billion people,” the platform noted.
Since opening in the Australian market, the platform has created a real-world opportunity for Australians enjoying TikTok for connection and entertainment. TikTok has also amassed over 350,000 businesses looking to find their community and harness it for real-world success.
Chebbo’s Burgers (NSW), founded by Ali Chebbani, began during COVID-19 from his home kitchen. TikTok helped him to find huge success, amassing over 1 million followers. Today, he has a food truck permanently stationed at Roselands and will soon open a brick-and-mortar restaurant in Marrickville.
Chefs & Dogs (ACT), founded by Courtney Willcox and Daniel Tomas – chefs by training and dog-parents to two kelpies, Joey and Alkai.
The couple embarked on a holistic approach to their dog Joey’s diet after being diagnosed with Lupus six years ago. The kelpie has made a remarkable recovery, which led the couple to open Chefs & Dogs, a raw dog food delivery business that offers a range of healthy treats and supplements, servicing all of Australia.
The couple have used their 2.6million strong TikTok following to spread awareness about pet nutrition.
Meanwhile, Edgars Mission, an animal rescue sanctuary based in Victoria, has amassed a huge community of 1.9 million followers on TikTok.
Following a number of videos going viral during the initial pandemic lockdowns, the sanctuary uses the platform to raise awareness of animal welfare, educate their community on their work and help their fundraising efforts. The examples are a snapshot of the many businesses across Australia who are building communities and creating economic opportunities through TikTok.
The 250 people working at TikTok Australia thanked the users for their loyalty. “We are deeply grateful to each of you that enjoy our platform and for helping us on our mission of inspiring creativity and spreading joy.”