A three-by-six metre mural of a Doritos corn chip crash landing into a building has also been installed.
Bradshaw recently departed VaynerMedia after seven years.
The ad was created by creative agency VaynerMedia, which manages PepsiCo's Smiths Snack Food brands in Australia.
"Doritos is all about embracing boldness and living unapologetically."
"Ridiculous and over the top"
The announcement was made at the Variety CMO Dinner on Friday
• He will serve as a strategic partner to clients and build integrated services