Paramount
Showing 121 - 130 of 283 results
MasterChef's Sumeet launches sauce with Paramount Brand Studio
"MasterChef Australia and Coles set the standard for seamless brand integration."
by Jasper Baumann – Jun 7, 2024
APRA AMCOS and Paramount partner for women and gender-diverse screen composers
Screen Songhubs 2024 is an industry-first opportunity for women and gender-diverse screen composers.
by Jasper Baumann – Jun 3, 2024
Prime Video ad tier to include 'meaningfully fewer ads' in July launch
16.6% of VoD households are choosing a cheaper ad-supported plan, compared to 9.2% a year ago.
by Jasper Baumann – May 22, 2024
TV networks unite to keep sport free in campaign
With the bill coming before federal parliament this week, the new Free Sport Is On The Line ads are running across print, online, and social media.
by Jasper Baumann – May 13, 2024
Roundup: Sony and Apollo express interest in buying Paramount, Universal signs TikTok deal, ATO auditing Nova
Social media, Financial Review, Jase and Lauren, Top Gear Australia, Phil Gould fined
by Mediaweek Admin – May 3, 2024
Top Gear Australia roars into action at Sydney Motorsport Park
Triple M's The Rush Hour with Gus Worland, Jude Bolton, and Wendell Sailor was broadcast live from the event.
by Jasper Baumann – May 2, 2024
‘Perfectly set up for success’: Video game adaptations surge, but marketers still 'misunderstand' audience
"Brands talk about struggling to connect to young audiences, or finding it hard to cut through the clutter in sport. Here’s a part of the cultural landscape that does both."
by Jasper Baumann – Apr 30, 2024
What does sale of Paramount and departure of Bob Bakish mean for 10 Network?
Would Anchorage Capital be interested in having 10 metro and regional licences? Is there a role for David Gyngell, Grant Blackley, or James Warburton?
by James Manning – Apr 28, 2024
MasterChef and Crown Resorts launch pop-up restaurant, ALUMNI
The restaurant is a collaboration between Initiative, Mediabrands Content Studio, Paramount Brand Studio, and Endemol Shine Australia.
by Jasper Baumann – Apr 24, 2024
Paramount is 'unshackling from FTA competitors' with ad tier launch
Prosser: "This is the first time I can stand in front of them [advertisers], and say, 'This is a true proposition' ... The advertisers and advertising agencies are now understanding exactly what that global proposition brings to this market."
by Brittney Rigby – Apr 18, 2024
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