'The trend of promotions appearing earlier during the busiest shopping periods – often called “season creep” – has become increasingly common.'
Josif Zanich: "Our strategic partnership with The Trade Desk is changing that narrative, enabling more advertisers to reach the right audiences, particularly...
Nexxen has also upgraded its Total Attribution solution to include linear TV sources.
This follows Nexxen's USD$25 million investment in VIDAA in 2022.