Louise Cummins
Showing 1 - 10 of 10 results

ACAM and Kantar team up on AI readiness benchmark
Kantar joins as a strategic research and insights partner for the next phase of the initiative.
by Vihan Mathur – May 27, 2026

ACAM warns marketers as AI drives surge in zero-click search
By early 2026, more than 70% of Google searches in Australia resulted in zero clicks through to a landing page.
by Mediaweek – Apr 14, 2026

ACAM launches ART to turn AI adoption into accountable performance
The system offers CMOs and senior marketing leaders a structured framework for implementing AI.
by Vihan Mathur – Mar 4, 2026

IMAA updates AI guiding principles for indie agencies
There are new rules on targeting, vendor transparency and stronger governance.
by Mediaweek – Feb 4, 2026

Adobe partners with local AI marketing group in push to upskill marketers and establish ethical frameworks
Adobe has joined IBM in backing the Australian Centre for AI in Marketing, supporting its mission to deliver ethical, practical AI education to marketers nationwide.
by Mediaweek – Sep 2, 2025

Marketers urged to lead responsibly as AI risks eroding trust of young people
Marketers are often the first to introduce AI to young Australians—but without national oversight, experts warn it could erode trust for a generation.
by Mediaweek – Aug 27, 2025

ACAM launches AI-Ready program to boost marketing capability
Just 52% of Australian marketers have moved beyond beginner-level AI adoption, prompting the Australian Centre for AI in Marketing to launch a practical new education program.
by Mediaweek – Aug 21, 2025

Uncomfortable Growth® Uncut. Season 3, Episode 8 – Louise Cummins
“When you're outside of your comfort zone, that's when the magic happens.”
by Rowena Millward – Jul 23, 2025

IBM joins Australian Centre for AI in Marketing (ACAM) to help upskill marketers in AI
Miki Luong: 'There’s a strong alignment in how we both approach AI -purpose-led, human-centred, and grounded in trust.'
by Alisha Buaya – May 12, 2025

Australian Centre for AI in Marketing (ACAM) launches to help marketers embrace and understand AI
Louise Cummins: "Our vision for the centre is to create a future where every marketer in Australia confidently understands, embraces, and benefits from AI.'
by Alisha Buaya – Mar 18, 2025

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