Lou Barrett
Showing 41 - 50 of 50 results
News Corp to explore the future of advertising at D_Coded 2024
D_Coded is News Corp’s annual digital marketing event for clients, partners, marketers, media executives, and digital specialists.
by Jasper Baumann – May 8, 2024
News Corp unites business to form 2024 Olympics team
News Corp's chair of the editorial board Mick Carroll will return as Olympic editor.
by Mediaweek Admin – Mar 8, 2024
Information and entertainment: What News Corp is bringing to Advertising Week 2023
"I think our presence will be entertaining, and I think it'll be very insightful, as well"
by Tess Connery – Jul 23, 2023
2022 In Review: Lou Barrett on a big year for News Corp and what comes next
Plus: Barrett's one message to advertisers going into 2023
by Tess Connery – Dec 6, 2022
Taking D_Coded initiatives to market: Shoppable Video taking off
News Corp’s Lou Barrett on advertiser feedback from new sales products
by James Manning – Nov 6, 2022
Decoded 3: How News Corp is mixing streaming and in-person events in 2021
Lou Barrett: "Everyone is talking about attention, but it has to be quality attention"
by James Manning – Apr 25, 2021
News Corp’s Decoded 3: New data capabilities and digital ad solutions
News Corp online visitors spend 53% more time than its nearest commercial competitor
by Mediaweek Admin – Apr 22, 2021
Lou Barrett on challenging year for News Corp Australia clients
• How digital publishing strategy and bespoke solutions are helping
by James Manning – Oct 12, 2020
News Corp Australia unveils new innovation suite at Decoded event
“There’s a huge amount of innovation being driven in our business"
by Mediaweek Admin – Sep 24, 2020
News Corp’s Lou Barrett at Come Together: Specialist sales hires and deep-fried Easter eggs
• 'You’ve got to have a bit of theatre and make it fun for people'
by James Manning – May 4, 2018
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