Initiative
Showing 81 - 90 of 106 results
Initiative brings back its Super Bowl ad "betting" competition
The fun "betting" competition is open to all industry experts who want to test their power of prediction vs the market
by Mediaweek Admin – Feb 8, 2023
Mediaweek's Ad Placement of the Month: Making HELP stand out
January's ad placement of the month is the NRMA Insurance cricket covers during the Australia v South Africa test match
by Melanie Hoptman – Feb 7, 2023
Initiative welcomes David Cook as head of marketing & IQ
Cook: "I look forward to using my experience to date, and applying it through a slightly different lens"
by Mediaweek Admin – Feb 6, 2023
Initiative announces appointment as Sanitarium's media agency of record
Sanitarium's portfolio includes iconic brands Weet-Bix, So Good, and UP&GO
by Mediaweek Admin – Feb 2, 2023
Initiative welcomes Tom Dodd as IAG appoints Mark Echo
Dodd and Echo commence their new roles effective immediately
by Mediaweek Admin – Feb 1, 2023
Initiative retains Jemena as Mediabrands Content Studio appointed as creative agency of record
Work commences immediately, with the first campaigns expected to go to market in Q1, 2023
by Mediaweek Admin – Jan 25, 2023
CADA's Flex & Froomes take over The Island in partnership with Specsavers
The partnership will see CADA take over Sydney’s most iconic beach club, The Island, on February 3rd
by Mediaweek Admin – Jan 20, 2023
Mediaweek Agency 50: Melissa Fein celebrates Initiative Australia's "best year in history"
"We have created an inclusive safe culture where our people come to work and produce the best work of their careers"
by Alisha Buaya – Jan 15, 2023
Mediaweek HOT List December 2022: Sparrow’s year-end sizzle reel
Take a bow Initiative, The Monkeys and Special Group for repeat excellence
by Greg Graham – Dec 13, 2022
Initiative promotes Chris Colter to chief strategy & product officer
Colter's role is effective immediately
by Mediaweek Admin – Dec 13, 2022
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