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Alex Brownsell

Showing 1 - 2 of 2 results

Reddit forecasts $1.8b in ad revenue as brands flock to platform's AI tools and community model
Data

Reddit forecasts $1.8b in ad revenue as brands flock to platform's AI tools and community model

Celeste Huang: 'Reddit’s ad business is currently relatively small, but its impressive ad spend growth, its increasing reach, which now surpasses X, and its investment in AI is catching the attention of a wider pool of advertisers.'

by Alisha Buaya – Jul 18, 2025

Social media to reach $247.3bn in 2024 as dominant channel: WARC
Social Media

Social media to reach $247.3bn in 2024 as dominant channel: WARC

Social platforms are now the largest channel worldwide by advertising investment, overtaking paid search last year.

by Alisha Buaya – May 3, 2024

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