Tag
Alba Marco
Showing 1 - 2 of 2 results
Agency News
Yahoo DSP and SBS open premium broadcast inventory to buyers
The integration brings SBS’s full inventory into Yahoo DSP.
by Vihan Mathur – Jun 2, 2026
Opinion
The supply chain wake-up call: Why smart brands are rethinking programmatic from the ground up
'Between economic pressures, increased regulatory scrutiny and a growing demand for sustainable business practices, advertisers are waking up to a hard truth: you can’t optimise what you can’t see.'
by Ben Baker – Apr 24, 2025
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