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Media buyers on Mamamia's 2025 upfront: 'Trusted environment' and 'meaningful engagement'
Nicola Barnes and Sebastian Diaz shared their thoughts and opinions on the upfront with Mediaweek.
by Alisha Buaya – Sep 19, 2024
Podcast Week: LiSTNR's KICPOD, SBS' 'Comedy Karma'
Black T-Shirts, Audible gets intimate.
by Jasper Baumann – Sep 19, 2024
Pukka wakes up Bondi with Morning Berry Tea activation via Paper Moose
Anna Kiernan: 'Their impeccable level of craftsmanship helped introduce Morning Berry Tea in the best way possible.'
by Alisha Buaya – Sep 19, 2024
Australian Defence Force launches 3D OOH recruitment campaign via VML
Paul Nagy: 'The visuals and motion used in these installations have managed to genuinely stop people who are passing by - while at the same time showcasing the cutting edge tech used by our forces.'
by Alisha Buaya – Sep 19, 2024
Pangea launches Empowering Marketing Mums Australia workshop for workplace returners
Prudence Warnock: 'This workshop is designed to realistically address common challenges.'
by Alisha Buaya – Sep 19, 2024
IMA B2B marketing consultancy launches event capability, Echo Corporate Events
Echo will target a range of sectors, including retail, education, and technology.
by Jasper Baumann – Sep 19, 2024
David Castle: Google's AI Overviews - The New Frontier in SEO and what it means for your strategy
'This shift indicates that Google is becoming more selective and precise about when to deploy AI-generated responses.'
by Sharyn Smith – Sep 19, 2024
Avid Collective unveils AvidPubSuite, a end-to-end platform for branded campaigns
The new platform is custom-built for the digital publishing industry.
by Jasper Baumann – Sep 19, 2024
'It has a profound impact on our culture': Industry leaders and academics unveil white paper marking 50 years of advertising education in Australia
Adam Ferrier: 'It's vital that we are constantly studying how it works, getting educated on how to make it better and being curious about its impact.'
by Alisha Buaya – Sep 18, 2024
Clemenger BBDO appoints Jon Turton, Vanessa Quincey, Maya Mausli, and Brooke Thompson to strategy team
Simon Wassef: 'We are reframing strategy for a new era in culture, marketing, experience and technology with these world-class talents.'
by Jasper Baumann – Sep 18, 2024
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