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Cricket Australia launches ‘You Need To See It’ creative platform via Special
This is the first collaboration between Cricket Australia and Special since the agency’s appointment in May 2024.
by Jasper Baumann – Oct 4, 2024
INVNT and SXSW Sydney bring back The Discovery Stage and unveil the 2024 line-up
Laura Roberts: 'We're igniting the spark between culture and brands by pairing up panelists that you may never expect to see on a stage together.'
by Alisha Buaya – Oct 4, 2024
McDonald's and Akcelo launch a 'Very Important Purple' campaign to mark the Grimace Shake release
Oskar Westerdal: 'With this campaign, we’ve captured the unfiltered excitement of the Aussie public and Macca’s own crew.'
by Alisha Buaya – Oct 4, 2024
SCA maintains record-breaking demo win, as radio sector continues to reach 12m+ weekly
Dave Cameron: ‘Melbourne market has settled, Fox’s Fifi, Fev & Nick indisputable #1 FM’.
by James Manning – Oct 4, 2024
URBNSURF appoints Rocket Agency as digital agency
Hayley Wallace: 'Their approach to performance marketing and track record in solving similar challenges for other brands made them stand out during the bid process.'
by Alisha Buaya – Oct 4, 2024
19 Crimes Wine and Social Soup roll out new partnership
Social Soup and 19 Crimes’ three-part campaign will be carried out across four months in a creatively-led influence strategy.
by Jasper Baumann – Oct 4, 2024
AFFINITY helps business leaders prepare for Australia's Privacy Reforms with new whitepaper
The second tranche of reforms is expected in mid-2025.
by Jasper Baumann – Oct 4, 2024
The Ads That Made Us: Benny Moore's wildcard, Uncle Toby's oats and Schweppes 'Burst'
This week: Benny Moore, Julie Herczeg and Tim Kirby.
by Alisha Buaya – Oct 4, 2024
Media Movers: Majella Hay, Harry Preston, Rachel Miller, Ashleigh Carter, Matt Buchanan and Marton Pettendy
Plus: Robbie Brammall, Shannon Hollis, Nick Riewoldt, Kiri Johnston.
by Alisha Buaya – Oct 4, 2024
Craig Reucassel builds Sydney radio audience for ABC, Sonya and Jules still hot in Adelaide
One-time troublemaker at The Chaser grows share and cume in first year hosting breakfast.
by James Manning – Oct 4, 2024
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