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Hello Social welcomes new hires, including viral TikToker
The new additions will fit into newly formed business units. Sam Kelly: "I guess we’ll probably have to change our name."
by Alisha Buaya – Mar 12, 2024
Rob Farmer: Stronger media and creative relationships needed to avoid ‘cultural landfill’
"With so many different formats, contexts, audience communities and metrics, it’s never been easier to create ‘cultural landfill.’"
by Mediaweek Admin – Mar 12, 2024
PepsiCo appoints Special PR for Pepsi, Red Rock Deli, and Smith’s
This appointment follows Special securing PepsiCo’s creative and advertising accounts in 2022.
by Amy Shapiro – Mar 12, 2024
82m impressions in four days: How Kia's big ute ad exceeded CMO and Innocean's expectations
GM of marketing Dean Norbiato and Innocean's Wesley Hawes on the campaign's early results cementing that "Australia is going to be one of the biggest markets" for Kia's new ute.
by Amy Shapiro – Mar 12, 2024
TV Report March 11, 2024: Feedback Week provides hard truths for the MAFS couples
Two contestants were eliminated on Australian Idol.
by Jasper Baumann – Mar 12, 2024
SXSW Austin 2024: Delta, eos, and Pfizer CMOs on 'aggressively' embracing AI
“'I’m pushing AI aggressively inside of the walls of Pfizer.”
by Trent Thomas – Mar 12, 2024
Atomic 212° wins Northern Territory Major Events Company
The win reunites the independent media agency and NTMEC after working on several projects from 2016 to 2019.
by Alisha Buaya – Mar 12, 2024
Why would you 'ever want to start a media business?': Tim Duggan on taking out full page ads to fight Meta
“If my phone and email inbox are any indication of the impact that full-page ads and op-eds can still have..."
by Tess Connery – Mar 12, 2024
Confirmed: When Kyle and Jackie O will launch in Melbourne
The pair will replace Jase & Lauren as the KIIS 101.1 breakfast hosts.
by Tess Connery – Mar 12, 2024
Roundup: Stan Grant quits Monash, Dentsu CEO warns of Meta, Costello on Facebook exit
Princess of Wales photo, Reddit valuation, Oppenheimer Oscars, The Nightly teen columnist, Lattouf, Amor sight scare, NRL
by Mediaweek Admin – Mar 12, 2024
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