QMS has appointed Meaghan Scurr to the new role of group business director, City of Sydney.
She joins the digital outdoor media company from oOh!media, where she was a group sales leader for five years, and won the Outdoor Media Association’s National and NSW Rising Star awards in 2022. Before that role, she was a trading manager at OMD Sydney.
Scurr will lead the sales team of specialist account managers and coordinators focused on servicing all NSW-based agencies and clients across its market-leading City of Sydney digital street furniture portfolio. She will report to Olivia Gotch, QMS City of Sydney general manager.
Gotch welcomed Scurr to the City of Sydney team, and said: “She is a real talent, with great people leadership skills, strong connections across the market, and a strong passion for digital out of home.
‘Her appointment reflects the importance QMS places on our premium, digital City of Sydney network, which continues to be the benchmark for street furniture globally.
“We have ambitious plans for the continued growth of the QMS City of Sydney network in 2025 and it’s great to have Meaghan on board to assist us in driving this momentum in the key Sydney market,” Gotch added.
Scurr said: “I am thrilled to be joining QMS and to be a part of the City of Sydney team. With a product offering that covers Sydney’s most coveted suburbs and the ability to reach 2.6 million people from across all of Sydney, I can’t wait to help our clients realise the unparalleled impact and influence of this network together with the team.”
Scurr’s appointment comes after the recent appointment of Michael Whiteside as national sales director – advanced trading.
Whiteside joined QMS from Kinesso (part of IPG), where he was chief media activations officer leading teams across digital, tech and data services.
See also: Michael Whiteside joins QMS as national sales director – advanced trading
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Top image: Meaghan Scurr