Boomtown’s Leanne Glamuzina appointed head of marketing at oOh!media

oOh!Media x Leanne Glamuzina

Neil Ackland: ‘She joins oOh! ahead of the launch of MOVE 2.0, which for the first time will include measurement of all regional Out of Home, and her understanding and media insights will be invaluable.’

Leanne Glamuzina has been appointed as oOh!media’s head of marketing.

She joins the out of home media company from Boomtown, where she was marketing lead. She has also worked in senior marketing roles at Koala and was group marketing director at Nova Entertainment.

Neil Ackland, chief content, marketing and creative officer of oOh!media, said: “Leanne brings a great perspective on Out of Home from the client side buying media during her time at Koala, as well as broad media marketing expertise from many years at Nova Entertainment and her most recent role in elevating regional media at Boomtown.

“She joins oOh! ahead of the launch of MOVE 2.0, which for the first time will include measurement of all regional Out of Home, and her understanding and media insights will be invaluable. I look forward to welcoming Leanne to the oOh! team when she starts in February.

“We have been searching for the right candidate for this role since September, following Claire Woods’ announcement that she would be stepping down after more than six outstanding years. Claire has been a trusted and valued colleague, and a driving force behind key marketing initiatives, including the launch of Outfronts. Her contributions have been immense, and she will be greatly missed. I wish her all the very best in her future endeavours.”

Brian Gallagher, Boomtown chairman, added: “Leanne has made a big impact at Boomtown, and her drive, energy and passion will be missed. The Boomtown collective wishes Leanne all the best in her new role. We are recruiting for her replacement now and an announcement will be made in the new year.”

Meanwhile, Glamuzina took to LinkedIn to share the news of her departure from Boomtown, effective January 31.

She said: “This decision has been a difficult one, as my time here has been full of growth, learning, and incredible experiences. I have been fortunate to work with an amazing team Brian Gallagher, Madeleine Gregorio, Nikki Clarkson, and I’m truly grateful for the opportunities I’ve had to contribute and collaborate with incredibly talented people and media businesses.

“A heartfelt thank you to all my colleagues, mentors, and friends at Boomtown from Nine Seven Network Southern Cross Austereo News Corp Australia ACM ARN WIN Television Imparja Television. The experiences and relationships I’ve built are treasured and I’ll forever spruik the benefits of regional audiences and media.

Elsewhere in the post, she shared her excitement for her new role at oOh!. She said: “I am thankful for this exciting new chapter and am eager to work with Neil Ackland and the talented team at oOh! as we continue to shape the future of the out-of-home industry.

“While it’s bittersweet to say goodbye, the next exciting chapter awaits. (But in the meantime, make sure you include regional media in your 2025 plans… brand and audience growth awaits),” Glamuzina added.

Top image: Leanne Glamuzina

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