AI
Latest stories

SE Group Expands into immersive technology with FutureLabs Acquisition
The expanded SE Group now offers end-to-end experiential services.
by Vihan Mathur – Oct 27, 2025

ACAM and Adobe reveal blueprint for future marketing teams
AI won’t replace marketers but transform them, according to ACAM’s new whitepaper, which redefines the marketing team of the future around creativity, growth and trust.
by Mediaweek – Oct 16, 2025

Your online retail experience will get better with Search AI
Search AI can extract value from internal systems. For retail, it means better handling of inventory and customer service.
by Dan Barrett – Oct 15, 2025

Google's new AI mode is bad news for publishers, but has opportunities for marketers
The new AI Mode shifts Google from a search machine to an answer machine as it chases ChatGPT users. But, it is not good news for publishers.
by Dan Barrett – Oct 9, 2025

Australians want AI with empathy, not automation for its own sake
TRA’s new Mood of the Nation study finds Australians and New Zealanders optimistic about AI: but they want brands to ensure technology enhances, not replaces, human connection.
by Mediaweek – Oct 9, 2025

Grand Theft Australia: News Corp Australia's Michael Miller makes his case to protect the financial interests of Australian media
News Corp Australia's Michael Miller today addressed the Melbourne Press Club to raise concerns over Federal Govt inaction on protecting Australian media.
by Dan Barrett – Oct 8, 2025

Protection of brand safety against AI slop is challenged in the age of SORA 2
We now regularly see AI generated images and video. Should marketers place value on sites using fake images? Does anyone care?
by Dan Barrett – Oct 8, 2025

From Pikachu going to war to Wednesday Addams lunching with the Family Guy, OpenAI's generative AI video platform Sora is a copyright nightmare
Copyright violations are rife on OpenAI's AI video generation platform Sora with users having a great time with beloved characters.
by Dan Barrett – Oct 3, 2025

MiQ unveils Sigma platform at Sydney’s MiQ House
MiQ brought clients and agencies together at Crown Towers Sydney to showcase its new Sigma platform, outlining its 2026 roadmap and future partnerships.
by Mediaweek – Oct 3, 2025

OpenAI launches Sora2 with an app promising to be the TikTok of AI video
OpenAI has unveiled its new video generation tool, delivering much better video and audio synchronised. Users can play with it via a TikTok-style app.
by Dan Barrett – Oct 1, 2025

LinkedIn's first AI agent launches in Australia
LinkedIn has rolled out its first AI Hiring Assistant in Australia, aiming to help recruiters cut down on admin and find stronger candidates faster.
by Mediaweek – Oct 1, 2025

Balancing AI and media reputation against the concerns of freaked-out workers
AI adoption is framed positively in Australian media, but faces reputational risks as unions and public sentiment emphasise job losses and customer service failures.
by Dan Barrett – Sep 30, 2025

Nevam unveils real-time command centre to help CMOs navigate AI blind spots
Brittany Fox has launched the platform to give marketing, product, and growth teams a live map of the customer journey across digital touchpoints.
by Frances Sheen – Sep 25, 2025

Cloudflare expands Project Galileo to shield journalism from AI crawlers
Cloudflare will offer non-profits and independent newsrooms free tools to monitor and control how AI models access their content.
by Mediaweek – Sep 24, 2025

'Marketing mediocrity is misery': Uber’s Lucinda Barlow on using AI without losing your genius
'We need guiding principles that are going to allow us to move forward and to take advantage of these extraordinary tools.'
by Frances Sheen – Sep 19, 2025

The leading media trade publication in Australia.
Get our top stories straight to your inbox daily by signing up to our Newsletter
By providing your information, you agree to our Terms of Use and our Privacy Policy. We use vendors that may also process your information to help provide our services.
