Agency & Marketing
Latest stories
Simone Gupta departs Supermassive after three years
Co-founder confirms exit from the indie shop she helped build, as Supermassive teases fresh plans ahead for the business.
by Natasha Lee – Aug 16, 2026
OMA honours Australian World Out of Home Award winners
Charles Parry-Okeden presented the awards as OMA's OUTShine lunch celebrated four Australian OOH campaigns' global wins.
by Natasha Lee – Aug 16, 2026
'Pretty epic for a small indie': How T&T Media beat the holding companies to Stan.'s ad break
Two clients, no holding company muscle, and a pitch deck that wasn't even finished. Here's how T&T Media made it happen.
by Natasha Lee – Aug 16, 2026
BFJ Digital wins Ekka digital account
BFJ Digital will use paid media, social and data to help the Ekka chase 450,000 visitors for its 150th anniversary year.
by Staff Writer – Aug 14, 2026
Western Sydney University launches climbing activation with Curious Nation
Western Sydney University and Curious Nation bring Charge Towards Change to life with 10m climbing walls at the Parramatta Open Day event today.
by Staff Writer – Aug 13, 2026
Anytime Fitness partners with Adelaide Crows
Anytime Fitness joins the Crows as a gym and Trade and Draft partner, with Alex Neal-Bullen named brand ambassador in SA.
by Staff Writer – Aug 13, 2026
Havas Red hands Joanne Ng the keys to its social business
Joanne Ng will lead Havas Red's national social practice across Sydney, Melbourne and Brisbane, following her promotion.
by Staff Writer – Aug 13, 2026
QMS study finds DOOH can drive impact in one second
QMS research finds digital out-of-home can deliver brand and sales outcomes after around one second of active attention.
by Natasha Lee – Aug 12, 2026
Study: One in three Aussies can't decide what to watch, play or do
New Growth Distillery research finds Australians value entertainment highly, but fragmented discovery and rising costs are creating frustration.
by Staff Writer – Aug 10, 2026
23 Digital appoints Joshua Poole as Head of Growth and Marketing
Poole joins after seven years at StudioHawk and will lead the agency’s growth and marketing.
by Staff Writer – Aug 10, 2026
Publicis Groupe ANZ appoints Rebecca Sowden to New Zealand sport and entertainment role
The former Sky Sport executive will oversee the strategic and commercial direction of the business in the market.
by Staff Writer – Aug 9, 2026
ALDI reveals Australia's most-purchased products in 2026 People's Picks
For the first time, the retailer has used DoorDash ordering data, rather than customer voting, to reveal its most-purchased products of 2026.
by Staff Writer – Aug 9, 2026
57% of online traffic is no longer human. What every CMO needs to know next
News Australia's Chief Revenue Officer, Lou Barrett, on why brands must now win over AI agents, not just human shoppers.
by Lou Barrett – Aug 9, 2026
Fabulate raises $4.5m in oversubscribed funding round
The raise was backed largely by existing investors, with the company saying it remains profitable.
by Natasha Lee – Aug 9, 2026
HoMie launches AFL-inspired fashion range with Town Square campaign
Profits will support young people affected by homelessness and hardship.
by Staff Writer – Aug 6, 2026
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