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Latest stories

Emotive strengthens leadership with CCO hire
Agencies

Emotive strengthens leadership with CCO hire

Gavin McLeod: 'What struck me straight away is that Emotive’s independence isn’t just structural, it’s a mindset.'

by Frances SheenSep 16, 2025

OMD appointed media agency of record for Freedom Australia
News

OMD appointed media agency of record for Freedom Australia

The appointment is effective immediately.

by Frances SheenSep 16, 2025

IMAA to launch inaugural Fast.Future.Present conference for members
News

IMAA to launch inaugural Fast.Future.Present conference for members

The event will be held on Thursday, 16 October in Sydney.

by Frances SheenSep 16, 2025

Havas opens Melbourne Village, uniting agency network under one roof
Agencies

Havas opens Melbourne Village, uniting agency network under one roof

Havas has launched its Melbourne Village in Richmond, consolidating six agencies under one roof as part of its Converged.AI transformation strategy.

by Dan BarrettSep 16, 2025

HBF appoints Starcom Australia as lead media agency following competitive pitch
Agencies

HBF appoints Starcom Australia as lead media agency following competitive pitch

The decision ends a five-year relationship with UM and comes as HBF looks to accelerate its national growth ambitions.

by Frances SheenSep 15, 2025

Honeycomb Strategy appoints Lyla Thorn as marketing and content manager
Marketing

Honeycomb Strategy appoints Lyla Thorn as marketing and content manager

Honeycomb Strategy has appointed Lyla Thorn to the newly created role of marketing and content manager, strengthening the consultancy’s industry presence.

by Dan BarrettSep 15, 2025

From newsroom to boardroom: Matt White and Michael Wilkins write a new playbook
News

From newsroom to boardroom: Matt White and Michael Wilkins write a new playbook

After decades in media and sport, White and Wilkins are channelling their newsroom and boardroom experience to help others.

by Natasha LeeSep 15, 2025

Dialogue adds Sydney Zoo, Nautilus Estate and Hyatt Regency Sydney to client roster
Agencies

Dialogue adds Sydney Zoo, Nautilus Estate and Hyatt Regency Sydney to client roster

Dialogue will also manage influencer engagement, media familiarisation, and brand collaborations.

by Natasha LeeSep 12, 2025

IMAA Spotlight: MAK Media's Matt Huppatz on delivering world-class work from regional Queensland
Agencies

IMAA Spotlight: MAK Media's Matt Huppatz on delivering world-class work from regional Queensland

'Our best work for our clients comes when we act as an extension of their marketing team, and if we can continue to do this we should see positive outcomes all around.'

by Alisha BuayaSep 12, 2025

Meeting of the Minds: Kristy Barclay-Allen and Lucinda Bauermeister from Meta
Agencies

Meeting of the Minds: Kristy Barclay-Allen and Lucinda Bauermeister from Meta

Barclay-Allen and Bauermeister reveal the best career advice they’ve received, industry hot takes, and what they have on repeat.

by Alisha BuayaSep 12, 2025

Brian Taylor fronts Visual Domain’s TCL AFL Finals Campaign
Agencies

Brian Taylor fronts Visual Domain’s TCL AFL Finals Campaign

Rafael Mayen: 'This marks the beginning of our partnership with Visual Domain and we look forward to seeing how we continue partnering together.'

by Alisha BuayaSep 12, 2025

Havas Media and Havas Red win telco brands Tangerine and More
Agencies

Havas Media and Havas Red win telco brands Tangerine and More

Andy Branson: 'We needed an agency partner who not only understands the competitive telco landscape but also brings the creativity and strategic depth to help us stand out.'

by Alisha BuayaSep 12, 2025

Ethnolink founder Costa Vasili on why authentic campaigns start with community, not translation
Agencies

Ethnolink founder Costa Vasili on why authentic campaigns start with community, not translation

'We consult with the community, so our campaigns, projects, and insights are derived from the community and augmented with the strategic mindset of our communicators and our team.'

by Alisha BuayaSep 12, 2025

Dentsu Creative hires John Mescall as Global Chief Creative Partner
Agencies

Dentsu Creative hires John Mescall as Global Chief Creative Partner

Abbey Klaassen: 'John’s creative legacy speaks for itself, but what excites us most is his ability to unite teams around a shared vision.'

by Alisha BuayaSep 11, 2025

UniSuper follows members living their best lives following retirement
Agencies

UniSuper follows members living their best lives following retirement

Leah Mackenzie: 'We wanted to show that retirement isn’t a full stop and our members prove that every day.'

by Alisha BuayaSep 11, 2025

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