Agency News
Latest stories

Ryvalmedia Sydney lands Avant Mutual digital media remit
The remit covers paid search, paid social and programmatic.
by Vihan Mathur – May 26, 2026

Virgin Australia unveils Toy Story 5 dripped-out aircraft
The custom-designed plane features Woody, Jessie, and Buzz Lightyear ahead of Toy Story 5.
by Vihan Mathur – May 25, 2026

Fuller taps senior design and strategy talent after standout year
Tom Crosby joins as Senior Designer, while Amanda Eve takes on Brand Strategist.
by Vihan Mathur – May 25, 2026

eBay Live doubles down on gaming and collectables culture
eBay Live will host a dedicated Pokémon and Magic-themed shopping event, hosted by Bajo and featuring gaming creator Lachlan Power.
by Vihan Mathur – May 25, 2026

Asembl and Macro Mike proteinify Bubble O’Bill and Banana Paddle Pop
They join the Golden Gaytime Inspired Almond Protein Powder, which launched in 2024.
by Vihan Mathur – May 25, 2026

MC&V adds Canva and Canteen to client roster
The client wins come as brands move AI from experimentation into real campaign production.
by Vihan Mathur – May 25, 2026

OpenAI launches quickstart guide for Ads Manager Beta
Advertisers can create campaigns through a guided, step-by-step flow or via bulk upload at scale.
by Vihan Mathur – May 24, 2026

'All-out assault on the senses': Vivid Sydney transforms Argyle Cut into giant laser rave
This is not your average rave. It comes with enough sensory overload to make it feel illegal.
by Vihan Mathur – May 23, 2026

EXCLUSIVE: How CMOs can maximise SEO even as AI rewires search
In this exclusive chat with Mediaweek Edge Marketing’s Luke Gosha explains why the fundamentals have not changed.
by Vihan Mathur – May 22, 2026

Omnicom faces shareholder revolt over John Wren’s A$108.5m package
Arthur Sadoun remains the lowest-paid holdco CEO amongst rivals WPP and Omnicom.
by Vihan Mathur – May 22, 2026

Think HQ taps former Dentsu leader as Chief Operating Officer
Victoria Gehrig has been appointed Chief Operating Officer.
by Vihan Mathur – May 22, 2026

ACM links with Passendo to overhaul newsletter advertising
The deal makes ACM the first publisher in Australia to implement Passendo’s ad-serving technology end-to-end.
by Vihan Mathur – May 21, 2026

Two Palms lands Ferrari and Turo social accounts
Two Palms now counts Ferrari, Turo and Jaguar Land Rover among its automotive clients.
by Mediaweek – May 21, 2026

Tonic appointed to lead Big Dry Friday PR campaign
The agency will manage national awareness and participation activities ahead of the June fundraising campaign.
by Mediaweek – May 21, 2026

City of Melbourne embraces winter with ‘Melbourne at its most Melbourne’
The campaign contrasts stereotypes of winter with energy that is 'unmistakably Melbourne'
by Vihan Mathur – May 21, 2026

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