Agency News
Latest stories
AI-first strategy sees NP Digital Australia land 22 new clients
The company has seen a 25% revenue lift.
by Mediaweek – Jan 28, 2026
GumGum taps former SWM director Tim Manton to drive NSW and QLD growth
The hire strengthens GumGum’s local leadership bench.
by Natasha Lee – Jan 28, 2026
MasterFoods launches ‘Big Yum’ campaign with T&P Australia
The creative centres on a series of short-form videos and stills that capture people mid- “yum noise”.
by Mediaweek – Jan 27, 2026
Dementia Australia appoints BMF and Fiftyfive5 for national child brain health campaign
It comes following a competitive multi-agency pitch.
by Mediaweek – Jan 27, 2026
Word of Mouth Digital launches fractional CMO offering
The offering is aimed at growing companies that have outgrown ad-hoc marketing approaches.
by Vihan Mathur – Jan 27, 2026
Youthline and Droga5 ANZ launch youth mental support activation
The campaign seeks to address how donations translate into real-time support.
by Vihan Mathur – Jan 27, 2026
iStories launches AI-Stories to bring agency-grade communications to small businesses
It debuts at $99 per month with no lock-in contracts.
by Vihan Mathur – Jan 27, 2026
Specsavers launches integrated Audiology campaign across ANZ
The brand says the category has remained one of its “best kept secrets.”
by Natasha Lee – Jan 27, 2026
Nova 100’s Jase & Lauren take breakfast radio global
The show will broadcast from key Californian destinations.
by Vihan Mathur – Jan 27, 2026
Media Movers: Carter Bair, René Migliore, Alexandra Sloane, Sarah Bailey, and Lucius DiPhillips
Plus: Cameron Mudge, Loani Arman, Aven Yap, Robbie Miles, Nicole Johnston, and more.
by Vihan Mathur – Jan 23, 2026
Melbourne still won’t bend, so Kyle & Jackie O bring the cash
Kyle: 'We’re ready to drop all these balls from the Kyle & Jackie O helicopter'
by Vihan Mathur – Jan 23, 2026
Crown Melbourne hires casino expert Carter Bair as CMO
Bair brings more than 18 years of experience in the gaming and hospitality sector.
by Vihan Mathur – Jan 23, 2026
WPP unifies 10,000 creatives into a single global content factory for the AI era
The transition to WPP Production will take effect from 23 February 2026.
by Vihan Mathur – Jan 23, 2026
303 Perth MD René Migliore to step down after 14-year tenure
He notched two stints with the agency.
by Natasha Lee – Jan 23, 2026
Nine extends contract with Mantis after strong commercial outcomes
Campaigns saw Nine and Mantis deliver 50% sales uplift for clients.
by Vihan Mathur – Jan 22, 2026
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