Agency News
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Raw C debuts ‘Unhard Health’ masterbrand campaign via Bastion
The campaign is staking out a simple promise: health that doesn’t need to be hard.
by Vihan Mathur – Feb 26, 2026

Involved Media celebrates five years of growth
More than 50 media partners attended the celebration.
by Vihan Mathur – Feb 26, 2026

Greg Segal joins TEG in senior sponsorship role
The ex-Live Nation partnerships boss will build TEG’s new premium experiences business.
by Mediaweek – Feb 26, 2026

KFC Australia appoints Special Group after competitive creative review
The review focused on a specific component of the brand’s creative remit.
by Mediaweek – Feb 25, 2026

CarsGuide’s new ‘Get Cars’ platform helps sort myths and truths
The proposition is simple: CarsGuide doesn’t just review cars — it understands them.
by Vihan Mathur – Feb 25, 2026

Fourth Wall taps for TikTok exec Victoria Brennan as Client Services Director
It comes as the company agency builds out a new social offering and pushes into international markets.
by Natasha Lee – Feb 25, 2026

Prospa picks Bench Media as full-service ANZ media partner
The collaboration will see Bench Media lead planning, negotiation and management of Prospa’s media investment.
by Vihan Mathur – Feb 25, 2026

Thompson Spencer adds Sam Casey as head of performance
He joins from OMG, where he was group director of media implementation.
by Vihan Mathur – Feb 25, 2026

QMS backs 95th Good Friday Appeal with ‘Give For The Kids’ campaign
It's the fourth consecutive year QMS has partnered with the initiative.
by Vihan Mathur – Feb 25, 2026

WPP Media promotes Elliott Eldridge and Laura Fell in strategy shake-up
The pair will lead the advancement of strategic and planning product across Mindshare’s key accounts nationally.
by Natasha Lee – Feb 24, 2026

We Are Different makes senior hires and commits six figures to training
The changes are aimed at strengthening leadership capability and supporting growth.
by Mediaweek – Feb 24, 2026

5D launches Nexus to turn market intelligence into foresight
Nexus is positioned as a 'living” intelligence unit that evolves alongside client needs.
by Vihan Mathur – Feb 24, 2026

Optus launches ‘Pride blooms from Yes’ for Mardi Gras 2026 via Apparent
Optus will support key festival moments from Fair Day through to the Parade, alongside LGBTQIA+ inclusion initiatives.
by Vihan Mathur – Feb 24, 2026

Perth Bears adds Atlas Building in landmark WA jersey partnership
Other partners are Cash Converters, Budget Direct, McDonald’s, Gage Roads, IBM and New Balance.
by Vihan Mathur – Feb 24, 2026

jnr. and Pizza Hut cooks with Hot Honey on pizza campaign return
The campaign marks its first major creative output for jnr. since securing the business.
by Vihan Mathur – Feb 24, 2026

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