Agency News
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LiveRamp's Melanie Hoptman shares tips on transforming marketing from a cost centre to a revenue driver
"The customer has never been more critical to the health of the business," Hoptman writes
by Matt Coote – Jun 25, 2023

Working with Cancer brings the industry together for pioneering workplace brief
Entrants will be briefed to create a culture-defying campaign for everyone living and working with cancer
by Mediaweek Admin – Jun 22, 2023

WARC, ANA and LION unveil white paper on building a culture of creative effectiveness
The white paper outlines a new three-step framework to help brands develop a culture of creative impact to unlock growth
by Mediaweek Admin – Jun 22, 2023

Hatched promotes Raeshem Chail to People & Culture manager
Raeshem Chail: "I never imagined I would be moving into this role, but I feel so invigorated"
by Mediaweek Admin – Jun 22, 2023

Magnite's ClearLine adopted by Nine, Disney Advertising, and Warner Bros. Discovery
ClearLine is an ad server-agnostic solution that gives agencies direct access to premium video
by Mediaweek Admin – Jun 21, 2023

TBWA\Media Arts Lab appoints Jake Donaghey as general manager of ANZ
Jake Donaghey: "I am thrilled to be joining the incredibly talented team in Australia and New Zealand"
by Mediaweek Admin – Jun 21, 2023

CHEP welcomes Victor Condogeorges as head of digital
Victor Condogeorges: "CHEP does media differently and that’s what attracted me to them"
by Mediaweek Admin – Jun 21, 2023

AJF and PENSO merge as Nick Muncaster is appointed managing director
Nick Muncaster: "I'm really looking forward to my new role within this wonderful dynamic industry"
by Mediaweek Admin – Jun 21, 2023

Hit for six: Initiative is appointed to the Cricket Australia media account
Sam Geer: "Initiative is perfectly placed to meet that brief and we can’t wait to share our ‘smarts’ and get started"
by Mediaweek Admin – Jun 21, 2023

Meeting of the Minds: Melbourne Social Co's Zoe Horn and Shelley Friesen
Horn and Friesen share their perspectives, thoughts and opinions
by Alisha Buaya – Jun 20, 2023

"Claxon puts the client first": Danny Molyneux joins the digital growth agency as chief strategy officer
Molyneux: “I am excited to draw on my experience and build on the solid foundations already in place"
by Alisha Buaya – Jun 20, 2023

Nature welcomes six new additions to its Melbourne office
Founder Chris Crook: "These new people boost our already strong brand credentials"
by Mediaweek Admin – Jun 20, 2023

Publicis Groupe and Born Bred team up to launch Born Blak initiative
"The program aims to reduce First Nations disadvantage and create opportunities for First Nations content creators"
by Mediaweek Admin – Jun 20, 2023

IMAA Academy launches Cinema101 in partnership with Val Morgan
Sam Buchanan on cinema: "It's a huge market, and one that presents a highly impactful and effective platform for brands"
by Mediaweek Admin – Jun 20, 2023

WARC Awards for Effectiveness announce Grand Prix and Gold winners
John Bizzell said: "This outstanding collection of work from around the world sets a new benchmark for effective marketing”
by Mediaweek Admin – Jun 20, 2023

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