Vihan Mathur
'Future of First Nations storytelling': AFTRS and Netflix brings First Nations scholarship program
The scholarships will be available for study in the 2027 academic year.
by Vihan Mathur – May 19, 2026
OOH campaigns perform better when classic and digital work together
The data found that advertisers using both classic and digital OOH delivered a 39% greater return on investment.
by Vihan Mathur – May 19, 2026
Paper Moose takes on AI 'slop creative' with Moose Review
Moose Review works by polling 'Synths', or synthetic focus groups, and running them through tuned questions.
by Vihan Mathur – May 19, 2026
Visa and Jason Sudeikis turn tap-ins into World Cup fan moments
The campaign is built around football’s simplest finishes: the tap-in goal.
by Vihan Mathur – May 19, 2026
Gunther Consulting expands with modular go-to-market services
The new service suite includes The Agency Marketing Sprint, a half-day workshop with a 30-day go-to-market playbook.
by Vihan Mathur – May 19, 2026
Omnicom creative chief Javier Campopiano steps down months after IPG takeover
He described the move as 'not an easy decision' but 'the right one'
by Vihan Mathur – May 19, 2026
7-Eleven names Omnicom Oceania its Game Changer of the Year
The award recognises a partner that has accelerated 7-Eleven’s growth as an industry disruptor.
by Vihan Mathur – May 19, 2026
Orphan lands Maurice Blackburn creative account
The appointment follows a competitive pitch process managed by Dan Johns.
by Vihan Mathur – May 19, 2026
Female-led creative studio Dirt steps out after stealth year
The studio launches with an 85% international client base.
by Vihan Mathur – May 18, 2026
ARN taps Lucy Formosa Morgan to lead new sales enablement role
She was most recently Managing Director of MAGNA Global.
by Vihan Mathur – May 18, 2026
MasterFoods sends Barbecue Sauce down the Fashion Week ramp
And there it was, sitting front row and mogging every fashion model walking the ramp.
by Vihan Mathur – May 18, 2026
Why Spotify’s app icon changed to a green disco ball
One user on X wrote: “Whoever designed this needs to be fired immediately.”
by Vihan Mathur – May 18, 2026
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