Vihan Mathur
Michila Macleod joins Mamamia as Head of Agency Sales
'Together with Lanai and Jess, Michila will play a key role in shaping Mamamia’s next phase of growth'.
by Vihan Mathur – Nov 5, 2025
Australia's new full-time job: spending 41 hours online a week
'Australians are increasingly turning to content and people that feel real and credible.'
by Vihan Mathur – Nov 5, 2025
Zeus Street Greek and Nick Kyrgios launch Pegasus Pita
“Food’s always been a big part of my family”
by Vihan Mathur – Nov 5, 2025
Kiindred and Tonic Media Network partner to reshape health messaging
“This is the blueprint for future health messaging"
by Vihan Mathur – Nov 5, 2025
QMS revives 3DOOH campaign for Beefmaster
'It's a bold visual statement.'
by Vihan Mathur – Nov 5, 2025
Supermassive wins Cover-More following competitive pitch
'Supermassive impressed us with their compelling strategic thinking and bold approach to creativity.'
by Vihan Mathur – Nov 5, 2025
The Wiggles drop 'remix album' on screen-free platform
The collection brings the fun to playtime, car rides and bedtime set to be the soundtrack of the summer.
by Vihan Mathur – Nov 4, 2025
Brands pivot to affiliates for cheaper growth
“Affiliate marketing is no longer a niche tactic. It’s a core part of the modern marketing mix.”
by Vihan Mathur – Nov 4, 2025
ABC news chief gets $110k bump amid shaky performance
The raise takes his total package to $667,900.
by Vihan Mathur – Nov 4, 2025
‘How Ridiculous’ joins the influencer rat race with new iced tea brand
"Creators have strong audiences, so giving them a tangible product just makes sense"
by Vihan Mathur – Nov 4, 2025
Bec Judd cover kicks off STM’s 21st with a brand-ready flex
STM has evolved into a premium platform reaching more than 236,000 West Australian readers weekly.
by Vihan Mathur – Nov 3, 2025
The Daily Aus raids top talent to fuel youth-news power play
"We're here to build something that lasts".
by Vihan Mathur – Nov 3, 2025
The leading media trade publication in Australia.
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