Vihan Mathur

Rhythm and Vines returns with Kid Cudi and major brands for a new sunrise
Are you planning to get that “Maui Wowie”?
by Vihan Mathur – Dec 19, 2025

FlightStory makes seven-figure investment in Hot Smart Rich to scale female ambition brand
The platform is designed to encourage women to take ownership earlier.
by Vihan Mathur – Dec 19, 2025

Cricket Australia Live app adds real-time AI insights and historic scorecards
It blends nostalgia with innovation.
by Vihan Mathur – Dec 19, 2025

AACTA international awards returns with Leonardo DiCaprio, Timothée Chalamet and Hugh Jackman
An iconic line up to celebrate Australian cinema.
by Vihan Mathur – Dec 19, 2025

Magnum Ice Cream Company firms up Publicis relationship but 'melts' internally via Ben & Jerry's
It marks a significant step in the ice cream giant’s transition to operating as a standalone business.
by Vihan Mathur – Dec 18, 2025

Nova turns up the volume on Christmas and New Year’s Eve beat
Lineup was designed to balance established acts with emerging artists.
by Vihan Mathur – Dec 18, 2025

Haleon Australia lifts brand suitability across social video with DoubleVerify
The improvement points to the growing role of pre-bid solutions.
by Vihan Mathur – Dec 18, 2025

Orange Line caps off 2025 with AlertForce SEO win
Visibility was a key factor in the decision.
by Vihan Mathur – Dec 18, 2025

QMS sells out Milano Cortina 2026 Winter Games network
Tim Murphy: 'The European time zone is perfect for Australian out of home audiences.'
by Vihan Mathur – Dec 17, 2025

Cruising Yacht Club of Australia marks 20 years with Gravity Media partnership
Saul Shtein: 'We’re honoured to mark our 20th year covering this iconic race.'
by Vihan Mathur – Dec 17, 2025

Ocean Blue goes full Nordic noir in new Norwegian fisherman campaign
The campaign aims to show why the coldest waters make the best stories (and salmon).
by Vihan Mathur – Dec 17, 2025

Grey Goose serves courtside experience at the Australian Open
GAME. SET. GOOSE.
by Vihan Mathur – Dec 16, 2025

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