Vihan Mathur
Airbnb Australia taps We Are Social's creator account
The partnership will see the agency deliver a year-round, creator-led strategy.
by Vihan Mathur – Apr 14, 2026
Social media ban falls flat, but parents urge government to fix it, not ditch it
'A ban that leaves kids less supervised than before is a step backwards'.
by Vihan Mathur – Apr 14, 2026
Saatchi & Saatchi drives Toyota’s ‘Long Live Recreation’ push for new RAV4
The campaign aims to reconnect Australians with outdoor experiences.
by Vihan Mathur – Apr 14, 2026
Bench Media expands Bikes Online remit into US market
Bench will now roll out its locally developed model into the US, one of the world’s most competitive e-commerce markets.
by Vihan Mathur – Apr 13, 2026
Telstra spotlights satellite messaging in new campaign via Bear Meets Eagle On Fire
The campaign centres on a series of stop-motion films set in remote locations.
by Vihan Mathur – Apr 13, 2026
AI could make MEDVi $1b in sales - but it could also break it
In some cases, the doctors featured on the website either didn’t exist — or, if they did, were unaware their identities were being used.
by Vihan Mathur – Apr 13, 2026
Seven ramps up Glasgow 2026 coverage with 800+ hours across platforms
Seven will deliver live and free coverage across its linear channels and 7plus Sport.
by Vihan Mathur – Apr 13, 2026
'Two Aussie icons': Cadbury Old Gold teams up with Bundaberg Rum for limited-edition bark
When two of your favourite FMCG universes collide, you know it's going to hit the spot.
by Vihan Mathur – Apr 13, 2026
OMA and RSL to roll out national ANZAC Day OOH campaign
The campaign will run across thousands of out-of-home placements.
by Vihan Mathur – Apr 13, 2026
Jon Evans to headline inaugural Marketers Day Sydney
The event marks the first time TMC’s flagship Marketers Day will be held in Australia.
by Vihan Mathur – Apr 13, 2026
Enigma nabs Kate Sheppard as Sydney Managing Director
Most recently, she was Managing Director at Connecting Plots, following a two-decade tenure at DDB.
by Vihan Mathur – Apr 13, 2026
Hugh Jackman and Ryan Reynolds bring chaos, banter (and sailing) ahead of Rio Grand Prix
It's giving Deadpool and Wolverine vibes with catastrophically fewer F-bombs.
by Vihan Mathur – Apr 10, 2026
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