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Alisha Buaya

Joined 20222719 posts
Alisha Buaya
Hello Social welcomes new hires, including viral TikToker
Agencies

Hello Social welcomes new hires, including viral TikToker

The new additions will fit into newly formed business units. Sam Kelly: "I guess we’ll probably have to change our name."

by Alisha BuayaMar 12, 2024

Atomic 212° wins Northern Territory Major Events Company
Agencies

Atomic 212° wins Northern Territory Major Events Company

The win reunites the independent media agency and NTMEC after working on several projects from 2016 to 2019.

by Alisha BuayaMar 12, 2024

Australia and Canada to have 'important discussions' after Meta exits news deals
News

Australia and Canada to have 'important discussions' after Meta exits news deals

Communications minister Michelle Rowland and the minister for Canadian heritage Pascale St-Onge will meet later this month.

by Alisha BuayaMar 11, 2024

How Publicis, Seven, Enero, and Ten are marking IWD
News

How Publicis, Seven, Enero, and Ten are marking IWD

International Women's Day 2024 is being marked across the media industry, with events like discussion panels and town hall meetings.

by Alisha BuayaMar 8, 2024

James Hurman on Tracksuit's $20.5m raise and giving marketers ROI confidence
Brands

James Hurman on Tracksuit's $20.5m raise and giving marketers ROI confidence

Plus Cannes' new humour category: "Humour is one of the most effective strategies for driving sales and market share."

by Alisha BuayaMar 8, 2024

'No one can tell brands how they should react': Will advertisers punish Meta for exiting news deals?
Brands

'No one can tell brands how they should react': Will advertisers punish Meta for exiting news deals?

Mediaweek asks: Does Meta pulling the pin have implications for advertisers?

by Alisha BuayaMar 6, 2024

Digital expert slams publishers for seeking "intervention over innovation" after Meta pulls out of media deals
News

Digital expert slams publishers for seeking "intervention over innovation" after Meta pulls out of media deals

"It has largely been the failure of media publishers to effectively monetise their businesses and build robust business models."

by Alisha BuayaMar 5, 2024

Government and ACCC "considering options" after Meta's decision to ditch news media deals
News

Government and ACCC "considering options" after Meta's decision to ditch news media deals

"The idea that research and work done by others can be taken for free is simply untenable."

by Alisha BuayaMar 1, 2024

Google remains committed to the News Media Code deals after Meta pulls out
News

Google remains committed to the News Media Code deals after Meta pulls out

Google has already begun renegotiation talks with publishers close to expiry.

by Alisha BuayaMar 1, 2024

Meeting of the Minds: News Corp's Tom Sheppard and Emily Van Arendonk
News Brands

Meeting of the Minds: News Corp's Tom Sheppard and Emily Van Arendonk

Sheppard and Van Arendonk share their perspectives, thoughts and opinions.

by Alisha BuayaMar 1, 2024

AiMCO's Patrick Whitnall on influencer marketing being taken seriously
Social Media

AiMCO's Patrick Whitnall on influencer marketing being taken seriously

Speaking to Mediaweek ahead of the AiMCO Awards, Whitnall said the influencer marketing space continues to grow and mature.

by Alisha BuayaMar 1, 2024

Mark Lollback's new mentoring venture: Connecting senior execs with the likes of Steedman and Ronson
Education

Mark Lollback's new mentoring venture: Connecting senior execs with the likes of Steedman and Ronson

"We're putting the mentee in control ... This is not like some of these masterclasses where you pay a lot of money, but you're one of the 1,000 people or one of the 400 people on bloody Zoom calls."

by Alisha BuayaFeb 29, 2024

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