Rodica Titeica
Showing 1 - 6 of 6 results

What's up SubDog? Subway loads up hotdogs with branded EA Sports FC tournaments
Rodica Titeica: 'We’re proud to launch something that feels both culturally sharp and unmistakably Subway.'
by Alisha Buaya – Sep 2, 2025

'We became a bit complacent': Subway's marketing director on transforming the brand for its 60th anniversary
Rodica Titeica: 'We're just getting started.'
by Alisha Buaya – Aug 15, 2025

How News Corp Australia and Subway cracked the lunchtime code
Kelly Healy: 'When clients pull down the walls and share what's really going on in their business, that's when we can deliver something extraordinary'.
by Natasha Lee – Mar 27, 2025

'Rare to get public commentary from senior clients about success': Media buyers on what stood out at News Corp's D_Coded
Mediaweek spoke to Peter Horgan, Sue Squillace, Brian Gallagher and others to find out what stood out for them at News Corp's D_Coded.
by Alisha Buaya – Mar 13, 2025

News Corp and Subway partner for new 12-month ad campaign
The campaign runs until mid-2025.
by Talon Editor – Sep 18, 2024

Subway becomes first major food brand to join AiMCO
Subway has used influencers as part of its overall marketing strategy for several years.
by Alisha Buaya – Jul 4, 2024

The leading media trade publication in Australia.
Get our top stories straight to your inbox daily by signing up to our Newsletter
By providing your information, you agree to our Terms of Use and our Privacy Policy. We use vendors that may also process your information to help provide our services.
