Phil McDonald
Showing 1 - 7 of 7 results
Brands chasing AI and flash sales risk hollow campaigns
“It’s like your Nanna giving you socks every year,”
by Makayla Muscat – Dec 9, 2025
IMAA sets 2026 agenda as Jacquie Alley returns as chair
IMAA outlines 2026 priorities as Jacquie Alley is reappointed chair following a year of sector growth.
by Mediaweek – Dec 8, 2025
When brands go backstage: Music is making marketing real again
The partnerships turning music and fandom into “weapons of change”.
by Makayla Muscat – Nov 14, 2025
Visit Sunshine Coast revives Sunshine Moments with cheeky 'Sickie' stunt
Emma Bedsor: 'We wanted to tackle burnout in a playful yet impactful way.'
by Alisha Buaya – Sep 1, 2025
BCM names Lukas Temple as first managing director
Phil McDonald: 'Lukas brings senior strategy, data and media smarts to the BCM Group at both a client and media agency management level.'
by Alisha Buaya – Aug 5, 2025
IMAA welcomes new board member as It expands education initiatives for 2025
Jackie Alley: 'As an organisation, we remain dedicated to futureproofing the national indie media agency industry and investing in the next generation of media talent.'
by Mediaweek Admin – Dec 18, 2024
BCM Group and Born Bred Talent launch international campaign for Lionel Messi fragrance
Phil McDonald: "It's not every day that you are entrusted with bringing a global brand to life in partnership with the greatest footballer in history."
by Alisha Buaya – Oct 10, 2024
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