Tag
Michelle O’Brien
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Outdoor
JCDecaux awards Programmatic Campaign of the Year Award to Mars for Extra's Gum Cities
Brad Palmer: 'Extra’s Gum Cities connected with target audiences in ways that felt natural and relevant, ultimately driving both engagement and sales.'
by Alisha Buaya – Mar 24, 2025

Agencies
WHISKAS launches partnership program to turn cat haters into cat lovers via CHEP, AMV BBDO, EssenceMediacom and Enthral
Camille Shepherd: 'This campaign is not just about increasing cat adoption rates, but also about changing hearts and minds.'
by Alisha Buaya – Mar 18, 2025

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