"The Menulog brand has always had roots in hip-hop. So we thought we’d have a bit of fun setting the record straight."
The latest phase of the 'Did Somebody Say' platform was introduced last year with pop icon Christina Aguilera.
Sesh Moodley: "We wondered if we redesigned the bag to be worthy of wearing it, would she wear it?"
Australian brands outperformed UK and US audio logos, with an average recall score of 69%
• Wendell Sailor Brushing His Teeth was a response ad aired during Game Two
• Domingo has over 20 years of marketing industry experience
The KIIS Network amplified Menulog’s new jingle featuring Snoop Dogg across Kyle and Jackie O and Will and Woody