Tag
contextual advertising
Showing 1 - 3 of 3 results
Agencies
PubMatic partners with Overtone to boost contextual ad targeting
PubMatic integrates Overtone’s narrative AI to improve contextual ad targeting and support sustainable journalism.
by Tom Gosby – May 7, 2025
Opinion
Next year’s big bet – contextual advertising will redefine 2025
In a world moving away from invasive tracking, context will reign supreme.
by Brett Armstrong – Dec 10, 2024
Opinion
Vanessa Lyons: Contextual advertising and total news publishing are the perfect match
"Written news has the power to deliver large audiences, regardless of age, income level, location or any other segmentation factor."
by Vanessa Lyons – Apr 24, 2024
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