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Jaycar Electronics launches a new brand platform “Just Ask Jaycar” via Special
Caroline Viska, CMO of Jaycar, said: "I think you will find that the campaign nails the ‘human truth’ and essence of us.”
by Jasper Baumann – Oct 29, 2024
Fashion retailer Suzanne Grae appoints Tug Sydney to drive digital marketing
Tug, which operates in Sydney, Singapore, London, Toronto, and Berlin, specialises in using data, media, content, and technology to optimise digital marketing.
by Mediaweek Admin – Oct 29, 2024
Prime Video launches Crunchyroll as an add-on subscription in Australia
Crunchyroll marks the twenty-first add-on subscription available to customers in Australia.
by Jasper Baumann – Oct 29, 2024
Black Friday & Cyber Monday: How News meets demand for biggest shopping event of the year
News has launched an integrated, multi-platform campaign, leveraging both its digital and print assets.
by James Manning – Oct 29, 2024
Radio ratings overhaul: CRA moves survey dates for 2025 – eight surveys, seven results!
CRA chief executive Lizzie Young tells Mediaweek the change allows for capture of audience data during the crucial holiday season.
by James Manning – Oct 29, 2024
How to buy tickets for the Mediaweek Agency 50, 2024
Last year, CEO of GroupM Australia & New Zealand Aimee Buchanan took the #1 spot on the Agency 50 list.
by Mediaweek Admin – Oct 29, 2024
Media Roundup: Nine investigates Merivale Group, Media Watch host surprise, Is Melissa Leong intimidating? Pre-auction crisis at The Block
Chemist Warehouse retail media dips, Packer as stock picker, Ita to give evidence in Lattouf case.
by Mediaweek Admin – Oct 29, 2024
Stan's chief marketing officer Diana Ilinkovski resigns
Ilinkovski resigns after a decade at the Nine-owned streaming company, starting before the service launched in 2015.
by Jasper Baumann – Oct 28, 2024
Nine loses key executive as AFL announces new executive GM customer and commercial
New role at the AFL sees Rebecca Haagsma arrive to replace Kylie Rogers.
by James Manning – Oct 28, 2024
Forethought appoints Sacha Cody as COO of BrandComms.AI
Sheona Bello was also promoted to chief client officer of BrandComms.AI.
by Jasper Baumann – Oct 28, 2024
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