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Clive Dickens' Meliora Creative’s first bets span AI, wagering and a mini-Sphere
Spotwise, OM Sound & Vision and allt.tv become Meliora Creative's first partners across AI, advertising and experiences.
by Natasha Lee – Sep 2, 2026
Microdrama 'Pipe Dreams' helps Sydney Water educate the public
The Pipe Dreams series is a 'soap drama' - with some pun intended.
by Staff Writer – Sep 2, 2026
History Will Be Kind snaps up DOUBLESTAR CO
The acquisition brings DOUBLESTAR CO’s brand and design team into HWBK, with founder Jye Smith becoming executive creative director.
by Tom Gosby – Sep 2, 2026
Seven unveils star-studded Rugby League World Cup broadcast team
Australia’s most trusted and recognisable sports hosts will lead Seven's coverage of the Rugby League World Cup 2026 to be broadcast live and exclusively.
by Staff Writer – Sep 2, 2026
The end of the 'polished' post: why authentic brand storytelling is the new SEO superpower in the era of AI slop
Yango's Hannah Mannion says AI platforms now judge brands on consensus, not polish – and that changes the game entirely.
by Hannah Mannion – Sep 2, 2026
IAB Australia warns ad measurement is hitting a data wall
The industry says better measurement will depend on shared campaign data, not another standalone methodology.
by Tom Gosby – Sep 2, 2026
Bud Communications bags Daikin and WEX as Australia team quadruples
Bud Communications has won Daikin and WEX accounts as its Australian team grows from one to four and adds former AdNews deputy editor Ashley Regan.
by Tom Gosby – Sep 2, 2026
GWM Ora Invites Aussies and Kiwis to ‘Live a Little mORA’ in Thinkerbell campaign
"'Live a Little mORA' is an open invitation for people to drop their guard and enjoy the drive."
by Staff Writer – Sep 2, 2026
Greg Byrnes on Tapt Media’s ratings and post-Nine push
The Tapt Media content chief discusses 2GB, 3AW, streaming growth, football and the network’s first full survey under new ownership.
by Tom Gosby – Sep 2, 2026
Amazon allegedly overcharged a million advertising customers
Amazon has called the claim "misguided".
by Nama Winston – Sep 2, 2026
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