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Ardent to lead PR for The Fred Hollows Foundation
The agency will support the not-for-profit across earned media relations, ambassador procurement, influencer engagement, and social media amplification.
by Alisha Buaya – Apr 24, 2024
The Brag Media and Playwire extend ANZ partnership
The partnership renewal comes at the same time as The Brag Media launches its new corporate website.
by Tess Connery – Apr 24, 2024
News Corp publishes diggers' Lost Letters for ANZAC Day
Peter Blunden: "They make compelling and inspiring reading for all Australians this ANZAC Day."
by Alisha Buaya – Apr 24, 2024
Howatson+Co acquires Akkomplice: 'It was a natural fit'
"The time is right to find a partner with complementary skills and values to continue to outpace the pack – and for that you really can’t look further than what Chris and his team are doing."
by Brittney Rigby – Apr 24, 2024
TV Report 23 April 2024: Brickman left baffled by a team's strange decision during LEGO Masters
The Project spoke to comedian Luke Kidgell.
by Jasper Baumann – Apr 24, 2024
Tyler Greer: Navigating the 'messy middle' to unravel the consumer journey
In the 'messy middle' of the consumer journey, it's up to consumers what they watch or listen to, what they read about. Vexingly, the pace at which they do this is also completely up to them.
by Mediaweek Admin – Apr 24, 2024
Vanessa Lyons: Contextual advertising and total news publishing are the perfect match
"Written news has the power to deliver large audiences, regardless of age, income level, location or any other segmentation factor."
by Vanessa Lyons – Apr 24, 2024
Roundup: Bruce Lehrmann defamation costs, Kyle and Jackie O, Vale: David Tiley
Avani Dias, Spotify, WAtoday, Andy Allen pays tribute to Jock Zonfrillo, Stephen Fry, Wallaroos
by Mediaweek Admin – Apr 24, 2024
Key streaming exec Amanda Laing announces resignation from Foxtel Group
Foxtel Group loses a potential future leader, with Binge searching for its next MD.
by James Manning – Apr 23, 2024
Trust and 'feel good' factor rank high in consumer loyalty, Intuit report reveals
The report looked into consumer behaviour and how marketers can build loyalty and cultivate meaningful relationships.
by Alisha Buaya – Apr 23, 2024
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