James Manning looks at the final radio ratings survey for 2017.
Biggest movers
Up: 104.9 Triple M +0.7
Down: smoothfm 95.3 -0.6
MORE: GfK Radio Ratings, Survey 8 2017 – Highlights + full results
2GB 11.3%
Slight dip in all timeslots except evening where share was up 0.4 to 17.0%. Best station share this year was 12.6% in surveys five and six. Alan Jones started and ended the year #1 with best share of 15.3% in survey six.
KIIS 1065 9.9%
Strong way to end the year with best station share in over two years. Kyle and Jackie O have also posted a high for the year with 12.1% which is their best since survey one 2016. All day parts at the station were up with evening the big mover – up 1.4 to 9.2%.
WSFM 9.7%
The station was close to its best in two years. Breakfast with Jonesy and Amanda dipped a little to 10.0%, which is their third successive survey in double figures.
smoothfm 95.3 8.6%
Station has been a rollercoaster ride this year, which saw it rank #1 FM three times earlier in 2017. Highest share was 11.3% in survey three. All dayparts dipped except evening, which lifted 1.0 to 9.8%.
Nova 96.9 7.5%
Consistent year with share never deviating out of a narrow band between 7.0% and 8.0%, which was the station high in survey four. Breakfast with Fitzy and Wippa ended 2017 on 7.4%, which is not far from their best of 7.8% in two surveys midyear.
104.9 Triple M 6.2%
Four surveys over 6% this year with the best on 6.3% twice. The Grill Team lifted share 0.9 to 7.9%, which is the show’s best in over two years – final survey with Mark Geyer as regular team member. Best share this survey was morning with share rocketing 1.8 to 6.9%. Station continues to be able to boast biggest audience of male listeners 18-54.
2CH 1170 4.1%
Two best station shares of the year in the final two surveys after a year-high of 5.5% in survey seven. Breakfast ends the year on 2.9%, which is below the year’s best of 3.8%. Newish owners Oceania Capital and Glenn Wheatley will be looking to improve numbers in 2018.
104.1 2Day FM 3.9%
Station ended 2017 under 4% for fourth time in past two years. Another major overhaul coming in 2018 and breakfast has ended year on all-time low of 2.8%.
TalkingLifestyle954 3.5%
Breakfast with John and Garry remains the standout with share on 3.9% – now more than double any other timeslot, which includes evening where share tumbled 0.9 to 1.3%. Best station share in 2017 was 4.6% in survey two while breakfast was over 5% in the first two surveys.
Sky Sports Radio 0.9%
Not a lot of good news apart from evening up 0.3 to 0.6%. Big Sports Breakfast was down 0.3 to 1.5%. Best station share this year was 1.3% in survey three while breakfast did 1.9% in survey six.
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