HT&E’s esports league Gfinity Esports Australia has announced the second commercial partner for its upcoming May tournament: Logitech Australia.
Gfinity Esports Australia partnered with Dell subsidiary Alienware for its inaugural Challenger Series in January this year.
As part of the new partnership, Logitech will supply gaming equipment for Gfinity Esports Australia’s 2018 tournaments, which will see 42 live broadcast esports events.
Gfinity Esports Australia CEO Dominic Remond said: “We are extremely pleased to have Logitech Australia join the inaugural Gfinity Elite Series Australia, as a Major Partner across all three of our game titles in 2018.
“This is an exciting step, following on from our news earlier in the year announcing Dell as Presenting Partner for the Series.”
“Given the Gfinity Elite Series Australia will broaden the audience of esports fans in Australia, as well as creating new heights for esports entertainment, I’m delighted that Logitech has identified this partnership as the best way to continue to prove out its market-leading brands with the highly sought-after esports audience.”
Logitech ANZ MD Damian Lepore said, “Logitech G and Astro are an integral part of the gaming community, and our partnership with the Gfinity Elite Series Australia in 2018 demonstrates our commitment to the growth of esports.
“We have been working with professional players over the past few years while developing sophisticated and innovative pro products and are excited to back this world-class championship, which is a first for Australia. This is exactly what is needed to take Australian professional gamers to the next level.”