Amy Shapiro

AFL launches 'Break the Aussie Rules' via TBWA
Kylie Rogers: “The most authentic way to engage with new fans is to create meaningful connections with people and acknowledge and celebrate what makes them unique."
by Amy Shapiro – May 31, 2024

Exclusive: Vanessa Boueyres replaces Sasha Firth as DDB Westpac MP
"She is laser focused on effectiveness, restless in her ambition, deeply passionate about creativity, and fun to be around."
by Amy Shapiro – May 31, 2024

Twisties ad starring Robert Irwin and G-Flip sparks debate
The ad was created by creative agency VaynerMedia, which manages PepsiCo's Smiths Snack Food brands in Australia.
by Amy Shapiro – May 31, 2024

3D anamorphic billboard features First Nations art for first time via oOh!media
oOh! and the National Gallery worked together "to bring Gutiŋarra Yunupiŋu's powerful artwork out of the gallery and into such a prominent public space"
by Amy Shapiro – May 31, 2024

ABC Radio Perth turns 100
Radio 6WF made its first transmission on the evening of June 4 1924, with a speech from Premier Philip Collier.
by Amy Shapiro – May 30, 2024

The Monkeys taps Silverstein & Partners' Lennie Galloway and Thomas Gledhill
Tara Ford: "Great people. Great talents. We cannot wait to see the brilliant things they will do.”
by Amy Shapiro – May 30, 2024

'Never been a better time to invest': Radio 360 results one year later
Ciaran Davis: "Our audiences keep growing to new record highs and we are delivering world-leading innovation when it comes to radio measurement."
by Amy Shapiro – May 30, 2024

Anytime Fitness launches 'Find Your Fit' audio campaign via The Hallway
Caitlin Bancroft: "This is a great opportunity to evolve our Find Your Fit platform in a fun and contextual way."
by Amy Shapiro – May 30, 2024

Ex-Meta creative Jay Morgan launches POPULA brand agency
On creating work that starts with mobile and extends from there: "We don’t know of any other creative agencies offering this approach."
by Amy Shapiro – May 30, 2024

Australian Children’s Music Foundation relaunches brand via Guts Creative
The partnership was facilitated by adland's social purpose organisation UnLtd.
by Amy Shapiro – May 30, 2024

NRL partner Youi launches platform, 'Footy. Made by Fans.'
"We wanted the platform to deliver something of real value to footy fans and tangibly demonstrate Youi’s connection to the game."
by Amy Shapiro – May 30, 2024

Porsche Cars Australia's creative account up for pitch
The incumbent is DDB Melbourne, which has held the account since 2015.
by Amy Shapiro – May 29, 2024

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