As Nine’s coverage of the 2024 Paris Olympics gets underway, Seven and 10 have expressed confidence in their regular programming across the fortnight.
A Network 10 spokesperson told Mediaweek that the network, like many Australians, “will be cheering on our athletes during the Paris 2024 Olympics.”
“10 News First will cover major Olympic Games results in the afternoons, early evenings, and late at night,” the spokesperson said.
“Meanwhile, The Project team will keep audiences updated with the latest news and highlights from the games.
“For audiences who are after alternative viewing, Network 10 has got you covered with new hilarious prime-time episodes of Deal or No Deal Celebrity Jackpot, Have You Been Paying Attention? and The Cheap Seats, the new season of Dogs Behaving (Very) Badly, and brand-new seasons of Bondi Rescue, Ambulance Australia and The Dog House.”
The spokesperson also assured that Paramount’s “diverse content ecosystem has entertainment for everyone.”
“Paramount+ also continues to offer a mountain of entertainment such as the crime drama Mayor of Kingstown, the high-octane Top Gear Australia and the new drama series Fake that’s breaking audience records for a local original series.”
Angus Ross, group managing director at Seven, told Mediaweek that Seven will continue with its regular programming across the Olympics.
“We are showing Dancing With The Stars, Home and Away, The 1% Club UK, The Front Bar, Britain’s Got Talent and AFL, and our multi-channels continue at full pace,” he said.
“Combined with a number of new series on 7plus, we are very confident of launching our post-Olympics schedule including the TV WEEK Logie Awards, The Voice, My Kitchen Rules, Made in Bondi and much more.”
After the Opening Ceremony and the first day of competition at Paris 2024, Nine recorded a total TV reach of 10.477 million across Channel 9, 9Gem and 9Now.
Despite the 3:30am start, the live broadcast of the Opening Ceremony secured a national total TV reach of 2.138 million.
Additionally, a total of 309 million minutes of content were streamed on 9Now, making it the BVOD platform’s most-watched day of all time.
See also: Paris 2024 Olympics TV ratings: Opening Ceremony and Day 1