We The People have welcomed Chris Rogers as its new creative director.
Rogers joins the social-led creative communications agency from Stratosphere, where he was the creative director and helped reshape the agency and grow its headcount from 25 to 60 people.
Over the past 15 years, Rogers has built a reputation for building brands and creating work that matters. He has held senior creative roles at Big Red, Publicis Singapore, CHE Proximity and Cummins & Partners.
Jacob Arnott, managing director of We The People, called Rogers’ appointment a perfect fit for the agency.
“We’re thrilled to have Chris join us on our mission to make our brand partners great digital storytellers.
“Chris comes armed with a wealth of experience creating game-changing work all around the world, so we’re lucky to have him join us and lead our creative team to new heights.”
Rogers said of his new role: “From the moment I first spoke with Jacob about his vision for the agency, instinctively I knew I needed to be a part of it.”
“The team understand modern brands need to be great storytellers to effectively communicate with today’s digital natives. And their ever-growing list of client partners is a testament to their success. I’m incredibly excited to be joining the talented team and creating the best work of our careers.”
With offices in Melbourne and Sydney, We The People delivers an integrated creative and media offering across social media and digital channels.
Client partners include Reckitt, TikTok, BankVic and Defence Health.
We The People was established by a group of digital publishers who saw that modern brands needed a new kind of communications partner to help meet the challenges of today’s marketplace. Their team of innovators, strategists and storytellers obsess with inspiring, influencing and impacting the world around them – through great storytelling.
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Top image: Chris Rogers