WarnerMedia has appointed Christopher Ho as senior director of kids networks, overseeing Cartoon Network and Boomerang networks in Southeast Asia, Australia, New Zealand and Korea.
Responsibilities for this new role primarily include programming and multi-platform operations, as well as the content direction for the region’s channel brands. Also part of his remit are digital and interactive initiatives including apps, websites and games. He is based in Singapore.
He will work closely with counterpart Abhishek Dutta in South Asia, who along with Ho reports into Leslie Lee, head of kids APAC, as well as Shinji Suetsugu in Japan. Ho will also be working side by side with the HBO GO team, overseeing the growing Kids & Family section on WarnerMedia’s regional streaming service for Southeast Asia.
“Christopher is an excellent addition to our regional networks team,” said Lee. “He has a track record of identifying content trends and implementing best practices. The Cartoon Network brand will undergo a major global evolution in the coming months, and we’ll be looking to connect with our fans in Asia Pacific in new and authentic ways.”
It is something of a WarnerMedia homecoming for Ho, who was a member of the programming team at HBO in Asia in the early 2000s. He then joined Disney where he worked on projects spanning programming, multi-platform operations, acquisitions, creative services and original productions for its Kids portfolio, as well as Fox’s general entertainment channels.
WarnerMedia is a media and entertainment company that creates and distributes content from a diverse array of storytellers and journalists to global audiences through its consumer brands including: HBO, HBO Max, Warner Bros., TNT, TBS, truTV, CNN, DC, New Line, Cartoon Network, Adult Swim, Turner Classic Movies and others. The organization also includes Xandr’s suite of advanced advertising solutions designed to help to improve advertising for brands, publishers, and consumers. WarnerMedia is part of AT&T Inc. (NYSE:T)