Warner Music Australia and ADA have announced their official showcase events as a part of the inaugural SXSW Sydney program.
Taking place at KYIV Social on October 18 and 19, Warner Music Presents Blare Live with thanks to Tripadvisor – two evening showcase events featuring Australian, New Zealand and Asian WMG artists Blusher, Oliver Cronin, PANIA, Gareth.T, Dear Jane, Stevan, slchld, Carla Wehbe, BOY SODA and RIIKI REID.
ADA Australia, WMG’s independent distribution & label services arm, will hold an afternoon showcase event, ADA Presents on Thursday October 19 at the Lord Gladstone, with performances by JessB, Mwayz, Miko Mal (FKA Babyface Mal), Park Road and Matilda Pearl from 1.30pm.
The Warner Music SXSW Sydney showcase events solidifies the globally connected nature of the label, with artists from Hong Kong, Korea, New Zealand, and Australia represented – reinforcing the company mission to make our local artists global, and global artists local.
The SXSW Sydney showcases will be a unique opportunity for SXSW Sydney badge and music wristband holders to discover some of the most exciting Warner Music and ADA artists to come out of our region in live settings.
Pania
With music discovery, artist authenticity and fan engagement in mind, Warner Music Presents Blare Live (with thanks to Tripadvisor) officially launches Warner Music Australia’s new media platform Blare, a creative content engine for artist stories to be amplified by Australia’s best & emerging creators.
Blare hit the scene with a content piece featuring Budjerah and Australian prime minister Anthony Albanese record shopping in Sydney on Record Store Day. The platform has since featured the stories of 50 artists, told by 24 creators, landing over 8 million video views.
In a world where new music and artist discovery happens largely through social and video content, Blare will help local and global WMG artists find and reach new fans through compelling video content.
slchld
Other highlights to date include ‘Cooked In A Hotel Room’ with creator Nat’s What I Reckon and US artist Teddy Swims and Jessica Mauboy with creator Millie Ford for with ‘Mrs Brown’s Record Report’.
Alongside the live music showcase events, Dan Rosen WMA’s president will be moderating a SXSW Sydney Sport & Music panel featuring Nina Las Vegas and Adam Goodes on Wednesday 18 October at the ICC from 10am. The panel will delve into the dynamic relationship between music and sports, exploring the ways they intersect and influence one another.
This official SXSW Sydney showcase is open to Platinum Badge and Industry Badge Holders, Wristband Holders plus a limited amount of General Admission door tickets will be available. Make sure to add this showcase to your schedule.
JessB
WARNER MUSIC PRESENTS BLARE LIVE:
WEDNESDAY 18TH OCTOBER (6PM-11PM)
BLUSHER
STEVAN
DEAR JANE
RIIKI REID
BOY SODA
&
THURSDAY 19TH OCTOBER (6PM -11PM)
OLIVER CRONIN
PANIA
SLCHLD
CARLA WEHBE
GARETH.T
ADA PRESENTS:
THURSDAY 19TH OCTOBER (1:30PM– 5:30PM)
JESSB
MWAYZ
MIKO MAL [FKA BABYFACE MAL]
MATILDA PEARL
PARK RD