Prime Video has appointed Usman Khawaja as the official ambassador for its exclusive live broadcast of the ICC Men’s T20 World Cup.
Khawaja will provide Prime members and cricket fans with insight and analysis of the tournament on Prime Video’s social pages during key matches and also star in Prime Video’s advertisement campaign which will launch nationally on 18 May.
Commencing on 1 June internationally and 2 June for Australian fans, the ICC Men’s T20 World Cup will be hosted by the United States for the first time.
Australia is coming into the tournament as favourites and will be looking to become the first team to hold all three Men’s ICC trophies simultaneously, after winning the World Test Championship and ICC Men’s Cricket World Cup in 2023.
The Super Eight will start on 20 June, and the ICC Men’s T20 World Cup champions of 2024 will be crowned on 30 June in Barbados.
Khawaja said: “I am very excited to be working with the team at Prime Video, for the ICC Men’sT20 World Cup this year.
“As a sports fanatic, I can’t wait to see the United States host the T20 World Cup Cricket for the very first time. Cricket is on like it never has been before. You’ve got one of the biggest sporting rivalries in the world with Pakistan and India taking place in the group stages, and our Aussies are shaping up extremely well. It is set to be a massive month of cricket and I can’t wait to watch all of it live and exclusively on Prime Video.”
Prime Video is also offering customers new features like an in-game language selector and ‘Rapid Recap.’ Rapid Recap assists those who join the game in progress and want to catch up on the action they missed before entering the live stream. Rapid Recap uses machine learning to compile big plays into a short two-minute highlights package for viewers. While viewing the rundown, viewers can either skip or rewatch big plays within the quite and jump to live at any time.
Hushidar Kharas, head of Prime Video Australia and New Zealand, said: “World Cup Cricket is one of the world’s most watched sporting events, and we are thrilled to be able to give Prime members exclusive coverage of the biggest names in cricket fighting for the biggest prize in T20 live matches and on any device on Prime Video.”
Prime Video exclusively holds the live Australian broadcast rights for ICC cricket events for the next four years. Cricket fans across Australia will have exclusive access to all matches in every tournament of ICC competition, including the ICC Men’s T20 World Cup.