TV ratings: Nine 22.3% primary share, 31.0% network share
Nine has dominated the TV ratings for a second successive week. It did so with higher primary and network shares than its recent best results in Week 27.
Nine set up its week with wins on the first four nights Sunday through to Wednesday. However it sealed the deal with the massive crowd that stayed into the early hours of the morning on Saturday to watch the Wimbledon Women’s Final.
That Saturday crowd saw Nine’s share lift to 29.5%. That is the best on any night since the final of Married at First Sight in April after the two State of Origin games played so far in 2021.
The Wimbledon Women’s Final, in which Ash Barty defeated Karolína Plíšková 6-3, 6-7, 6-3, was the week’s #1 program with all key demographics and total people. The time-adjusted ratings are as follows:
Women’s Final Wimbledon 2021
(Saturday 11:00pm – 1.04am AEST)
1,854,000 (Metro 1,393,000 Regional 496,000)
Other Nine highlights of the week include the final episodes of Australian Ninja Warrior with the spits for the Grand Final on 903,000/816,000. The Sunday and Monday episodes had audiences of 725,000 and 711,000. Nine stretched the Ninja Warrior franchise to Wednesday night with Australian Ninja Warriors Record Breakers on 660,000.
A Current Affair was on 753,000 which was another recent high.
60 Minutes had an audience of 501,000.
Seven 20.2% primary share, 28.7% network share
Seven News again ranked #1 at 6pm Monday to Friday and on Sunday night.
The launch of Seven’s second season of The Farmer Wants a Wife was next best on Sunday with 820,000. The three other episodes of Farmer screened during the week were all close to 690,000.
Home and Away continued to be the #1 drama with a weekly average of 630,000.
Better Homes and Gardens was then on 564,000.
Seven’s biggest sports crowd was again watching the AFL’s form team Melbourne with their clash with Port Adelaide drawing a crowd on 547,000 to Thursday Night Football.
10 9.9% primary share, 16.7% network share
Primary share was back in single figures for the first time since April. Not something that usually happens while MasterChef is still on air.
Have You Been Paying Attention? remained #1 program for 10, but the audience was again under 700,000 with 661,000 watching.
Four episodes of MasterChef all made it over 600,000.
The next best was under half a million with The Project 7pm Sunday on 466,000. The weekday 7pm half of the program was on 441,000.
10 Bold has recovered its former title of #1 multichannel with a share of 3.5%, narrowly ahead of 7mate on 3.4% and 7TWO on 3.3%.
ABC 10.4% primary share, 14.6% network share
ABC News weekdays was the only show to crack the top 20 for the week with 714,000.
7.30 was down week-on-week, with the numbers slipping from 638,000 to 609,000.
Three entertainment programs made it over half a million with the final of the Vera repeats on Fridays on 525,000. Anh’s Brush with Fame was close behind on 524,000 and Grand Designs was on 505,000.
SBS 6.0% primary share, 8.9% network share
Coverage of the Tour de France again helped boost TV ratings with new recent highs for the primary and network shares.
Who Do You Think You Are? dropped again, but remained the channel’s #1 with 279,000.
Treasures of Malta was next best on 250,000.
The biggest Tour de France audience was watching Stage 11 – 208,000.
See also: TV ratings Week 27: Nine holds on to win, breaks Seven’s winning streak